11.
Nagy, Ákos ; Németh, Péter ; Kemény, Ildikó ; Szűcs, Krisztián
Webrooming és showrooming Magyarországon: Omnichannel vásárlói magatartás a sportcikkek piacán
VEZETÉSTUDOMÁNY 53 : 7 pp. 79-93. , 15 p. (2022)
DOI CorvinusKutatasok REAL Teljes dokumentum
Publication:33029956 Validated Core Citing Journal Article (Article ) Scientific
Article (Journal Article) | Scientific[33029956] [Validated]
12.
Szűcs, Krisztián ; Kemény, Ildikó ; Prónay, Szabolcs ; Keszey, Tamara
Innovatív technológiák marketingkihívásai és lehetőségei
VEZETÉSTUDOMÁNY 53 : 7 pp. 2-3. , 2 p. (2022)
DOI CorvinusKutatasok REAL
Locked Publication:33029882 Validated Core Citing Journal Article (Notices/Popularizing article ) Scientific
Citing papers: 1 | Independent citation: 1 | Self citation: 0 | Unknown citation: 0 | Number of citations with DOI: 1
Notices/Popularizing article (Journal Article) | Scientific[33029882] [Validated]
All citations+mentions: 1, External citations: 1, Self citations: 0, Unhandled citations: 0
13.
Dairo, Adeolu ✉ ; Szűcs, Krisztián
Battle for digital customer ownership between the Telcos and Over-the-Top (OTT) players: Emerging markets perspective
AFRICAN JOURNAL OF SCIENCE TECHNOLOGY INNOVATION AND DEVELOPMENT 14 : 2 pp. 556-563. , 8 p. (2022)
DOI WoS Scopus Other URL
Publication:31849722 Validated Core Journal Article (Article ) Scientific
Citing papers: 4 | Independent citation: 4 | Self citation: 0 | Unknown citation: 0 | Number of citations in WoS: 3 | Number of citations in Scopus: 3 | WoS/Scopus assigned: 3 | Number of citations with DOI: 4
Article (Journal Article) | Scientific[31849722] [Validated]
All citations+mentions: 4, External citations: 4, Self citations: 0, Unhandled citations: 0
14.
Kemény, Ildikó ; Nagy, Ákos ; Szűcs, Krisztián ; Németh, Péter ; Simon, Judit
The omnichannel shopping journey
In: Mitev, Ariel; Csordás, Tamás; Horváth, Dóra; Boros, Kitti (eds.) “Post-traumatic marketing: virtuality and reality” – Proceedings of the EMOK 2021 International Conference
Bp, Hungary : Budapesti Corvinus Egyetem (2021) 558 p. p. 21 , 1 p.
Other URL
Publication:32217155 Validated Core Chapter in Book (Abstract ) Scientific
Abstract (Chapter in Book) | Scientific[32217155] [Validated]
15.
Törőcsik, Mária ; Szűcs, Krisztián
Fogyasztói magatartás: Mintázatok, trendek, alkalmazkodás
Bp, Hungary : Akadémiai Kiadó Zrt. (2021) , 384 p.
DOI ISBN: 9789634546351 Teljes dokumentum
Publication:32169933 Admin approved Core Citing Book (Monograph ) Scientific
Citing papers: 39 | Independent citation: 39 | Self citation: 0 | Unknown citation: 0 | Number of citations in WoS: 2 | Number of citations in Scopus: 3 | WoS/Scopus assigned: 4 | Number of citations with DOI: 21
Monograph (Book) | Scientific[32169933] [Admin approved]
All citations+mentions: 39, External citations: 39, Self citations: 0, Unhandled citations: 0
16.
Ákos, Nagy ; Ildikó, Kemény ; Krisztián, Szűcs ; Péter, Németh
Omnichannel customer behaviour in Hungary – the case of the sporting goods market
In: Ildikó, Kemény; Zsuzsanna, Kun (eds.) New perspectives in serving customers, patients, and organizations : A Festschrift for Judit Simon
Bp, Hungary : Budapesti Corvinus Egyetem (2021) 248 p. pp. 41-62. , 22 p.
Publication:32086033 Validated Core Chapter in Book (Study ) Scientific
Study (Chapter in Book) | Scientific[32086033] [Validated]
17.
Dairo, Adeolu ✉ ; Szűcs, Krisztián
Fuzzy Analytics Application in Digital and Consumer Marketing: A Literature Review
SMART INNOVATION SYSTEMS AND TECHNOLOGIES 205 pp. 135-144. , 10 p. (2021)
DOI Scopus Other URL
Publication:31914225 Admin approved Core Journal Article (Conference paper in journal ) Scientific
Citing papers: 1 | Independent citation: 1 | Self citation: 0 | Unknown citation: 0 | Number of citations with DOI: 1
Conference paper in journal (Journal Article) | Scientific[31914225] [Admin approved]
All citations+mentions: 1, External citations: 1, Self citations: 0, Unhandled citations: 0
18.
Nagy, Ákos ; Guld, Ádám ; Kehl, Dániel ; Szűcs, Krisztián ; Törőcsik, Mária
Miért nem vonzó a lassú, mikor vágyunk rá? Életstílus csoportok kutatása szemiotikai megközelítéssel
JEL-KÉP: KOMMUNIKÁCIÓ KÖZVÉLEMÉNY MÉDIA 9 : 4 pp. 79-94. , 17 p. (2020)
DOI Kiadónál
Publication:31904222 Admin approved Core Citing Journal Article (Article ) Scientific
Citing papers: 2 | Independent citation: 1 | Self citation: 1 | Unknown citation: 0 | Number of citations with DOI: 2
Article (Journal Article) | Scientific[31904222] [Admin approved]
All citations+mentions: 2, External citations: 1, Self citations: 1, Unhandled citations: 0
19.
Ildikó, Kemény ; Judit, Simon ; Akos, Nagy ; Krisztian, Szucs ; Tamás, Gyulavári
The Impact of Electronic Service Quality on Repurchase Intention: The Moderating Role of Product Type And Mode of Fulfilment
In: EMAC, European Marketing Academy (eds.) Proceedings of the European Marketing Academy, 49th, (60908)
Bp, Hungary : EMAC (2020) Paper: A2020-64766 , 1 p.
Publication:31818833 Admin approved Core Conference paper (Abstract ) Scientific
Abstract (Conference paper) | Scientific[31818833] [Admin approved]
20.
Szűcs, Krisztián ; Nagy, Ákos ; Kemény, Ildikó ; Simon, Judit
Relationship between customer satisfaction and the recommendation and repurchase intention in online shopping environment
In: EMAC, European Marketing Academy (eds.) Proceedings of the European Marketing Academy, 49th, (60908)
Bp, Hungary : EMAC (2020) Paper: A2020-64118 , 11 p.
Teljes dokumentum
Publication:31818826 Admin approved Core Conference paper (Conference paper ) Scientific
Citing papers: 3 | Independent citation: 3 | Self citation: 0 | Unknown citation: 0 | Number of citations with DOI: 2
Conference paper (Conference paper) | Scientific[31818826] [Admin approved]
All citations+mentions: 3, External citations: 3, Self citations: 0, Unhandled citations: 0
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