21.
Kensuke, Inai ✉ ; Takayuki, Sakai ; Prónay, Szabolcs ; Buzás, Norbert
Technology Transfer Performance and Mindsets of TTO Staff: Evidence from Japan and Europe
JOURNAL OF THE JAPAN SOCIETY FOR INTELLECTUAL PRODUCTION 16 : 2 pp. 77-91. , 15 p. (2020)
DOI Teljes dokumentum SZTE Publicatio
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22.
Huszár, Sándor ; Prónay, Szabolcs ; Buzás, Norbert
Unfolding the factors affecting female scientists' intentions in spin-off creation: a Central European case study
In: Helen, Lawton Smith; Colette, Henry; Henry, Etzkowitz; Alexandra, Poulovassilis (eds.) Gender, Science and Innovation : New Perspectives
Cheltenham, United Kingdom / England : Edward Elgar Publishing Ltd (2020) 432 p. pp. 261-281. , 21 p.
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23.
Pető, Dalma ; Prónay, Szabolcs
The impact of reference groups on the young adults’ nutrition habits
In: Udvari, B.; Voszka, É. (eds.) Proceedings of the 3rd Central European PhD Workshop on Economic Policy and Crisis Management
Szeged, Hungary : University of Szeged Faculty of Economics and Business Administration Doctoral School in Economics (2019) p. 208
Publication:31407161 Published Core Chapter in Book (Conference paper ) Scientific
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24.
Prónay, Sz
Branding textbook (2019)
Teljes dokumentum
Publication:31282737 Published Core Citing Miscellaneous (Manual, study-aid ) Educational
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25.
Prónay, Szabolcs ; Huszár, Sándor ; Imreh, Szabolcs
Véradói szegmensek vizsgálata fiatal felnőttek körében
In: Veres, Zoltán; Sasné, Grósz Annamária; Liska, Fanny (eds.) Ismerjük a vevőt? : A vásárlás pszichológiája : Az Egyesület a Marketingoktatásért és Kutatásért XXV. Országos konferenciájának előadásai
Veszprém, Hungary : University of Pannonia (2019) 795 p. pp. 315-328. , 14 p.
Publication:31142224 Published Core Chapter in Book (Conference paper ) Scientific
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26.
Pető, Dalma ; Prónay, Szabolcs
An exploratory study of the choice of unhealthy foods of young adults
In: Jaromil, Antal; Petr, Král (eds.) Marketing Challenges, Innovations and Trends in Emerging Markets : 9th EMAC Regional Conference : conference book
Praha, Prága, Czech Republic : Oeconomia Publishing House (2018) p. 57
Publication:31407146 Published Core Chapter in Book (Conference paper ) Scientific
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27.
Pető, Dalma ; Prónay, Szabolcs
Az egészségtelen ételek választásának feltáró vizsgálata
In: Józsa, László; Korcsmáros, Enikő; Seres, Huszárik Erika (eds.) A hatékony marketing : EMOK 2018 Nemzetközi Tudományos Konferencia konferenciakötete
Komarno, Slovakia : J. Selye University (2018) 1,014 p. pp. 117-127. , 11 p.
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28.
Kazár, Klára ; Prónay, Szabolcs
My brand, our festival – Exploring the impact of self-image congruency on loyalty in case of music festivals
In: Gounaris, Spiros; Alexandr, Matthew; Hamilton, Kathy; Karampela, Maria; Lacka, Ewelina (eds.) 47th EMAC Conference : People Make Marketing
Glasgow, United Kingdom / Scotland : University of Strathclyde (2018) Paper: online paper
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29.
Huszár, Sándor ✉ ; Prónay, Szabolcs ✉ ; Buzás, Norbert ✉
Az egyetemi kutatók technológiatranszfer-irodákról kialakult véleményének és elvárásainak vizsgálata
MARKETING ÉS MENEDZSMENT 2018 : 1 pp. 34-46. , 13 p. (2018)
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30.
Sándor, Huszár ; Szabolcs, Prónay ; Norbert, Buzás
Changing Approach in Innovation Education: The Perception of Frugal Innovation at Higher Education
In: University-Industry, Innovation Network (eds.) Academic Proceedings of the 2018 University-Industry Interaction Conference : Challenges and Solutions for Fostering Entrepreneurial Universities and Collaborative Innovation
London, United Kingdom / England : UIIN (2018) 172 p. pp. 160-172. , 13 p.
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