@article{MTMT:34880416, title = {Digitalizing in crisis. the role of organizational resilience in SMEs’ digitalization}, url = {https://m2.mtmt.hu/api/publication/34880416}, author = {Őri, Dóra and Borbásné Szabó, Ildikó and Kő, Andrea and Kovács, Tibor}, doi = {10.1108/JEIM-03-2023-0141}, journal-iso = {J ENTERPRISE INFO MANAG}, journal = {JOURNAL OF ENTERPRISE INFORMATION MANAGEMENT}, unique-id = {34880416}, issn = {1741-0398}, year = {2024}, eissn = {1758-7409}, orcid-numbers = {Őri, Dóra/0000-0002-3487-7631} } @misc{MTMT:34879478, title = {Employee voice. encouraged speaking-up reflecting on job satisfaction}, url = {https://m2.mtmt.hu/api/publication/34879478}, author = {Krenyácz, Éva and Devecsery, Ágnes and Molnár-Gallatz, Zsolt}, unique-id = {34879478}, year = {2024} } @misc{MTMT:34879457, title = {Exploiting the Pandemic and Crisis for Healthcare Reform. Governmental Centralization and Organizational control}, url = {https://m2.mtmt.hu/api/publication/34879457}, author = {Krenyácz, Éva and Révész, Éva Erika}, unique-id = {34879457}, year = {2024} } @article{MTMT:34878898, title = {Csökkenthetők-e a 2-es típusú cukorbetegség terhei Magyarországon? I. Gondolatok a hazai háziorvosi alapellátás preventív, diabetológiai szűrési és gondozási szolgáltatásainak átalakításával kapcsolatban}, url = {https://m2.mtmt.hu/api/publication/34878898}, author = {Dózsa, Katalin Mária and Fadgyas-Freyler, Petra and Kováts, Tamás and Pollner, Péter and Joó, Tamás and Oláh, Ilona and Hasitz, Ágnes and Rosta, László and Kempler, Péter}, doi = {10.2412/dh.2024.1}, journal-iso = {DIABETOLOGIA HUNGARICA}, journal = {DIABETOLOGIA HUNGARICA}, volume = {32}, unique-id = {34878898}, issn = {1217-372X}, year = {2024}, eissn = {2560-0168}, pages = {7-18}, orcid-numbers = {Dózsa, Katalin Mária/0000-0001-5369-7372; Fadgyas-Freyler, Petra/0000-0002-0858-8924; Pollner, Péter/0000-0003-0464-4893; Joó, Tamás/0000-0002-3551-6125; Kempler, Péter/0000-0002-6072-8832} } @article{MTMT:34878725, title = {The Evidence of Populism in the Narratives of the President of Brazil during the Covid-19 Pandemic}, url = {https://m2.mtmt.hu/api/publication/34878725}, author = {Silva e Souza, Cibele}, doi = {10.17646/KOME.of.11}, journal-iso = {KOME}, journal = {KOME: AN INTERNATIONAL JOURNAL OF PURE COMMUNICATION INQUIRY}, volume = {12}, unique-id = {34878725}, issn = {2063-7330}, abstract = {In Brazil, the period of the Covid-19 pandemic was characterised by a crisis reflected in social platforms and the centralisation of information in the hands of the political leader. This article analyses former President Bolsonaro’s political communication on Twitter (currently known as X) in a populist context. To achieve this objective, the research sets out from the idea that populist leaders have focused attention on publicising their popularity and approaching the public, a process expanded through social media. As a result of content analysis and studies by Engesser et al. (2017), five recurring narrative motifs were observed in Bolsonaro’s communication: attacks on traditional media, advocate of the people, the basis of religion and faith as a doctrine, the sovereignty of the nation, and appeals to the heart and opposition to the dominant structure. Based on the findings, the article contributes to studies on populism, placing the phenomenon in a media environment composed of political, social and economic uncertainty.}, keywords = {Twitter; Populism; COVID-19; Bolsonaro; communication; Artifical intellegence}, year = {2024}, pages = {1-30} } @mastersthesis{MTMT:34878715, title = {Digitális múlt, analóg jövő [Digital Pasts Analog Futures]}, url = {https://m2.mtmt.hu/api/publication/34878715}, author = {Megyeri, Gábor}, doi = {10.14267/phd.2024025}, unique-id = {34878715}, abstract = {The Digital Pasts Analog Futures PhD thesis focuses on the future, exploring whether analogue values will continue to be needed in human existence, communication, learning and development in the age of digitization and beyond. The subject of the research is handwriting, a human activity that is not only a simple recording of information, but also a multifaceted process of coordination that enables the acquisition and maintenance of additional skills. The main research question of the dissertation is how humanity today relates to digital and analogue solutions, how the inevitability of analogue solutions can be identified in our everyday thinking and actions. The research can be divided into four main phases. (1) The first phase was a literature analysis and systematic literature review, which examined the past and present of handwriting across disciplines. The primary aim was to explore the status of handwriting as an analogue value and human activity. (2) In the second exploratory phase, we examined essays written by young adults (also CUB students) (typed and handwritten) detailing their analogue and digital experiences. This aims to explore and validate the problem and the issues raised in detail. (3) The third phase is a design interaction in the form of a collaborative netnographic analysis. (4) The fourth phase was a design action, which resulted in a crowd funding project around a real product (a writing instrument) created in the framework of the research. The research is based on a combination of different paradigms. The interplay of the above phases has contributed greatly to the results of the research. The first and second research phases have shown that analogue values such as handwriting have a place, relevance and future in the digital world. The third, netnographic analysis phase led to a real-world connection, whereby the resulting data was coded and the results interpreted to formulate all the characteristics of the product created during the design action, and contributed to the marketing, economic, scheduling, production and management plans for the crowd funding project. The success of the design and sales phase of the design action not only financed it economically, but also validated all the phases and results of the research}, year = {2024} } @mastersthesis{MTMT:34878641, title = {Exploring City Brand Engagement. Uncovering the Values of Engaged Stakeholders in Budapest}, url = {https://m2.mtmt.hu/api/publication/34878641}, author = {Namaz, Lachin}, doi = {10.14267/phd.2024024}, unique-id = {34878641}, abstract = {The research elaborates on the following topics: • Challenging Mainstream Economics: The research questions the validity of conventional economics, highlighting its shortcomings both in empirical accuracy and ethical suitability. It advocates for economic activities that are not only profitable but also environmentally conscious and socially responsible. • Place Branding Reimagined: Place branding, once driven by marketing strategies, faces ethical and identity-related criticisms. The research seeks to redefine this practice with a more inclusive and sustainable approach, respecting the cultural and historical nuances of a place. • Authenticity in Place branding: The research delves into the intricate cultural, historical, and social layers that make a place unique. This deeper understanding informs efforts to create authentic and effective place branding strategies. • Strengthening Brand Equity: The study centers on building robust brand equity, a crucial goal in marketing. Focusing on Budapest, it explores how the Brand Engagement model can enhance the place brand's attractiveness and positivity. • An Integrated Approach: The research presents an integrated approach, influenced by the Brand Engagement concept from the marketing research, to optimize place branding efforts and align them with sustainability and inclusivity goals. Key Contributions of the Study: • Multidimensional Framework: It introduces a novel multidimensional framework for understanding place branding, specifically through Cognitive, Emotional, and Behavioral engagement dimensions. • Brand Engagement Application: The study suggests the application of the Brand Engagement concept to place branding, marking a significant contribution to the field. • Circular Interactions: It uncovers the circular relationships among the three dimensions, demonstrating how Behavioral engagement influences Emotional attachment, which, in turn, shapes Cognitive thinking, enriching our understanding of the dynamics involved. • Practical Insights: Provides practical insights for local governments, offering guidance on tailoring community engagement strategies and shaping policy decisions for more effective and sustainable place branding. • Enhanced Understanding: Enhances our understanding of the journey from individual perceptions to long-term residence decisions and brand advocacy, shedding light on the intricacies of place branding in a multidimensional context • City Brand Engagement: The research defines and explores the construct of City Brand Engagement, comprising the three dimensions, which offer a fresh perspective on how various stakeholders interact in place branding, including businesses, citizens, authorities, and NGOs • Circular Interactions: It uncovers the circular relationships among the three dimensions, demonstrating how Behavioral engagement influences Emotional attachment, which, in turn, shapes Cognitive thinking, enriching our understanding of the dynamics involved. • Practical Insights: Provides practical insights for local governments, offering guidance on tailoring community engagement strategies and shaping policy decisions for more effective and sustainable place branding. • Enhanced Understanding: Enhances our understanding of the journey from individual perceptions to long-term residence decisions and brand advocacy, shedding light on the intricacies of place branding in a multidimensional context}, year = {2024} } @article{MTMT:34877721, title = {Characterizations of convex functions by level sets}, url = {https://m2.mtmt.hu/api/publication/34877721}, author = {Kánnai, Zoltán}, doi = {10.1007/s10100-024-00908-1}, journal-iso = {CEJOR}, journal = {CENTRAL EUROPEAN JOURNAL OF OPERATIONS RESEARCH}, unique-id = {34877721}, issn = {1435-246X}, abstract = {It is shown that a lsc function is convex if and only if the minimal set of any linear perturbation of the function is convex. That fact also yields that the convexity of a function is equivalent to the quasiconvexity of its all linear perturbations.}, year = {2024}, eissn = {1613-9178} } @article{MTMT:34877559, title = {Az ukrajnai menekültekkel kapcsolatos vélemények rövid távú változásai}, url = {https://m2.mtmt.hu/api/publication/34877559}, author = {Galgóczi, Eszter and Petrovics, Nándor}, doi = {10.15170/PSK.2024.05.01.03}, journal-iso = {PÓLUSOK}, journal = {PÓLUSOK}, volume = {5}, unique-id = {34877559}, year = {2024}, eissn = {2732-1851}, pages = {41-60} } @{MTMT:34876871, title = {Szabadidő-eltöltés mintázatai, online tevékenységek és problémás online viselkedés}, url = {https://m2.mtmt.hu/api/publication/34876871}, author = {Kutrovátz, Kitti}, booktitle = {Egyetemi hallgatók alkohol- és drogfogyasztása, szabadidő-eltöltési szokásai és jólléte Magyarországon}, unique-id = {34876871}, year = {2024}, pages = {62-82} }