@article{MTMT:34476493,
	title = {A cross-culture analysis of risk perception and purchase intention in Vietnamese and Hungarian e-commerce},
	url = {https://m2.mtmt.hu/api/publication/34476493},
	author = {Pham, Thi Van Anh and Nagy, Ákos András and Ngo, Trung and Duc, Minh Ngo},
	doi = {10.14707/ajbr.230160},
	journal-iso = {ASIAN J BUS RES},
	journal = {ASIAN JOURNAL OF BUSINESS RESEARCH},
	volume = {13},
	unique-id = {34476493},
	issn = {1178-8933},
	abstract = {This paper examines the role of uncertainty avoidance (a cultural feature at the individual
		level) in the effect of risk perception and consumers’ behavioural intention in e-commerce.
		Further, we attempt to distinguish between conventional (cognitive) perceived risks and riskrelated feelings of consumers when shopping online. To this end, we utilise a sample of 603
		online shoppers from Hungary and Vietnam. Data is analysed using structural equation
		modelling (SEM). The results reveal two different aspects of risk (i.e., perceived risk and
		risk-related feelings) and highlight that the online decision journey is twofold and influenced
		by the presence of emotions. Moreover, the result also indicates that the level of uncertainty
		avoidance works as a moderator in the effect of perceived risk on consumer purchase
		intention. The more consumers are risk-averse, the stronger the negative impact of perceived
		risk is on their purchase intention. Our results have considerable theoretical implications. We
		enrich the existing literature on risk perception in consumer behaviour by incorporating the
		view of cross-culture and risk-related feelings. Further, we provide meaningful, practical
		implications for Asian e-businesses as well as worldwide.},
	year = {2024},
	eissn = {2463-4522},
	pages = {112-137},
	orcid-numbers = {Pham, Thi Van Anh/0000-0002-7040-1788; Nagy, Ákos András/0000-0002-1403-0038; Ngo, Trung/0000-0002-4528-0259}
}

@article{MTMT:34053603,
	title = {A hatékonyság és a vállalati kompetenciák kapcsolatának vizsgálata a magyar kisvállalatoknál DEA módszer segítségével},
	url = {https://m2.mtmt.hu/api/publication/34053603},
	author = {Kiss, Tibor and Szerb, László and Fehér, Zsófia and Rideg, András},
	doi = {10.15170/SZIGMA.54.1185},
	journal-iso = {SZIGMA},
	journal = {SZIGMA},
	volume = {54},
	unique-id = {34053603},
	issn = {0039-8128},
	year = {2023},
	pages = {83-103},
	orcid-numbers = {Szerb, László/0000-0002-6964-7422; Fehér, Zsófia/0000-0003-4432-8844; Rideg, András/0000-0001-7332-7803}
}

@article{MTMT:31310898,
	title = {„Korán jött és túl gyorsan.” Beszélgetés Barakonyi Károly professzorral. (Az interjút készítette: F. Dárdai Ágnes, Pécs, 2019. október 25.)},
	url = {https://m2.mtmt.hu/api/publication/31310898},
	author = {Fischerné Dárdai, Ágnes},
	doi = {10.15170/PAAA.2019.06.02.08},
	journal-iso = {PER ASPERA AD ASTRA},
	journal = {PER ASPERA AD ASTRA: A PÉCSI TUDOMÁNYEGYETEM MŰVELŐDÉS- ÉS EGYETEMTÖRTÉNETI KÖZLEMÉNYEI},
	volume = {6},
	unique-id = {31310898},
	year = {2019},
	eissn = {2064-6038},
	pages = {113-120}
}

@inproceedings{MTMT:30445509,
	title = {The effects of the digital revolution on costs and prices},
	url = {https://m2.mtmt.hu/api/publication/30445509},
	author = {Rekettye, Gábor and Rekettye, Gábor (ifj.)},
	booktitle = {Economics of Digital Transformation},
	unique-id = {30445509},
	year = {2019},
	pages = {131-145},
	orcid-numbers = {Rekettye, Gábor/0000-0002-3788-2735}
}

@article{MTMT:30648192,
	title = {A göteborgi szociális csúcstalálkozón kihirdetett Szociális Pillérek magyarországi megítélése},
	url = {https://m2.mtmt.hu/api/publication/30648192},
	author = {László, Gyula and Sipos, Norbert},
	doi = {10.21637/GT.2018.01.03},
	journal-iso = {GAZD TÁRS},
	journal = {GAZDASÁG ÉS TÁRSADALOM},
	volume = {10},
	unique-id = {30648192},
	issn = {0865-7823},
	year = {2018},
	pages = {49-71},
	orcid-numbers = {Sipos, Norbert/0000-0001-8815-0027}
}

@article{MTMT:3310612,
	title = {The present state of the game ‘hide and seek’ in pricing},
	url = {https://m2.mtmt.hu/api/publication/3310612},
	author = {Rekettye, Gábor and Jonathan, Liu},
	doi = {10.1504/IJBPM.2018.10010263},
	journal-iso = {INT J BUS PERFORM MANAGE (IJBPM)},
	journal = {INTERNATIONAL JOURNAL OF BUSINESS PERFORMANCE MANAGEMENT (IJBPM)},
	volume = {19},
	unique-id = {3310612},
	issn = {1368-4892},
	year = {2018},
	eissn = {1741-5039},
	pages = {158-168},
	orcid-numbers = {Rekettye, Gábor/0000-0002-3788-2735}
}

@article{MTMT:3240875,
	title = {Életminôség: A környezeti hatások szerepe – európai összehasonlítás},
	url = {https://m2.mtmt.hu/api/publication/3240875},
	author = {Rekettye, Gábor and Kékes, Ede},
	journal-iso = {HYPERTONIA NEPHROLOGIA},
	journal = {HYPERTONIA ÉS NEPHROLOGIA},
	volume = {21},
	unique-id = {3240875},
	issn = {1418-477X},
	keywords = {életminőség; levegőszennyezettség; környezeti tényezők},
	year = {2017},
	eissn = {2498-6259},
	pages = {136-140},
	orcid-numbers = {Rekettye, Gábor/0000-0002-3788-2735}
}

@inbook{MTMT:3233225,
	title = {Filantróp törekvések és a vállalati kommunikáció. CSR, Blue Ocean Strategy, Conscious Corporations},
	url = {https://m2.mtmt.hu/api/publication/3233225},
	author = {Borgulya, Istvánné},
	booktitle = {Vállalati kommunikációmenedzsment},
	unique-id = {3233225},
	year = {2017},
	pages = {256-268}
}

@inbook{MTMT:3226949,
	title = {Lányok a munkaerőpiacon},
	url = {https://m2.mtmt.hu/api/publication/3226949},
	author = {László, Gyula},
	booktitle = {A humán tőke szerepe a gazdaságban},
	unique-id = {3226949},
	year = {2017},
	pages = {77-101}
}

@book{MTMT:3195803,
	title = {Vállalati kommunikációmenedzsment. tanulmánykötet},
	url = {https://m2.mtmt.hu/api/publication/3195803},
	isbn = {9789634142676},
	editor = {Borgulya, Istvánné and Konczosné Szombathelyi, Márta},
	publisher = {L'Harmattan (Budapest); L'Harmattan Publishing; KRE},
	unique-id = {3195803},
	year = {2017}
}