@article{MTMT:34531388, title = {Audience selection for maximizing social influence}, url = {https://m2.mtmt.hu/api/publication/34531388}, author = {Sziklai, Balázs and Lengyel, Balázs}, doi = {10.1017/nws.2023.23}, journal-iso = {NETWORK SCI}, journal = {NETWORK SCIENCE}, volume = {12}, unique-id = {34531388}, issn = {2050-1242}, abstract = {Viral marketing campaigns target primarily those individuals who are central in social networks and hence have social influence. Marketing events, however, may attract diverse audience. Despite the importance of event marketing, the influence of heterogeneous target groups is not well understood yet. In this paper, we define the Audience Selection (AS) problem in which different sets of agents need to be evaluated and compared based on their social influence. A typical application of Audience selection is choosing locations for a series of marketing events. The Audience selection problem is different from the well-known Influence Maximization (IM) problem in two aspects. Firstly, it deals with sets rather than nodes. Secondly, the sets are diverse, composed by a mixture of influential and ordinary agents. Thus, Audience selection needs to assess the contribution of ordinary agents too, while IM only aims to find top spreaders. We provide a systemic test for ranking influence measures in the Audience Selection problem based on node sampling and on a novel statistical method, the Sum of Ranking Differences. Using a Linear Threshold diffusion model on two online social networks, we evaluate eight network measures of social influence. We demonstrate that the statistical assessment of these influence measures is remarkably different in the Audience Selection problem, when low-ranked individuals are present, from the IM problem, when we focus on the algorithm’s top choices exclusively.}, year = {2024}, eissn = {2050-1250}, pages = {65-87} } @inbook{MTMT:34434534, title = {Kapcsolathálózatok és jövedelemegyenlőtlenség a magyar városokban}, url = {https://m2.mtmt.hu/api/publication/34434534}, author = {Lengyel, Balázs and Tóth, Gergő and Wachs, Johannes}, booktitle = {Munkaerőpiaci tükör 2022}, unique-id = {34434534}, year = {2023}, pages = {164-168}, orcid-numbers = {Wachs, Johannes/0000-0002-9044-2018} } @article{MTMT:34415998, title = {In memoriam Varga Attila (1958-2023)}, url = {https://m2.mtmt.hu/api/publication/34415998}, author = {Lengyel, Imre and Lengyel, Balázs}, doi = {10.17649/TET.37.4.3542}, journal-iso = {TÉR ÉS TÁRSADALOM}, journal = {TÉR ÉS TÁRSADALOM}, volume = {37}, unique-id = {34415998}, issn = {0237-7683}, year = {2023}, eissn = {2062-9923}, pages = {122-126} } @article{MTMT:34412830, title = {A Fiatal Kutatók Akadémiájának javaslatai a magyarországi fiatal kutatók helyzetének javítására}, url = {https://m2.mtmt.hu/api/publication/34412830}, author = {Wilhelm, Imola Mária and Dékány, Éva Katalin and Hatvani, István Gábor and Fröhlich, Georgina and Micskei, Zoltán Imre and Pach, Péter Pál and Toldy, Andrea and Solymosi, Katalin and Szentgáli-Tóth, Boldizsár Artúr and Lengyel, Balázs}, doi = {10.1556/2065.184.2023.12.11}, journal-iso = {MAGYAR TUDOMÁNY}, journal = {MAGYAR TUDOMÁNY}, volume = {184}, unique-id = {34412830}, issn = {0025-0325}, year = {2023}, eissn = {1588-1245}, pages = {1544-1565}, orcid-numbers = {Wilhelm, Imola Mária/0000-0003-2366-7337; Dékány, Éva Katalin/0000-0002-0737-1774; Hatvani, István Gábor/0000-0002-9262-7315; Fröhlich, Georgina/0000-0001-6428-6536; Micskei, Zoltán Imre/0000-0003-1846-261X; Toldy, Andrea/0000-0003-3569-1828; Solymosi, Katalin/0000-0001-5246-2547; Szentgáli-Tóth, Boldizsár Artúr/0000-0001-5637-8991} } @article{MTMT:34412825, title = {Egyenlőtlenségek a magyarországi fiatal kutatók között: tanulságok a Fiatal Kutatók Akadémiájának 2021-es felméréséből}, url = {https://m2.mtmt.hu/api/publication/34412825}, author = {Németh, Brigitta and Munkácsy, B and Vida, Zsófia Viktória and Fröhlich, Georgina and Hatvani, István Gábor and Tóth, György and Solymosi, Katalin and Máté, Ágnes and Lőrincz, László and Lengyel, Balázs}, doi = {10.1556/2065.184.2023.12.10}, journal-iso = {MAGYAR TUDOMÁNY}, journal = {MAGYAR TUDOMÁNY}, volume = {184}, unique-id = {34412825}, issn = {0025-0325}, year = {2023}, eissn = {1588-1245}, pages = {1529-1543}, orcid-numbers = {Németh, Brigitta/0009-0000-3933-3193; Fröhlich, Georgina/0000-0001-6428-6536; Hatvani, István Gábor/0000-0002-9262-7315; Solymosi, Katalin/0000-0001-5246-2547} } @article{MTMT:34193745, title = {Understanding Regional Branching. Knowledge Diversification via Inventor and Firm Collaboration Networks}, url = {https://m2.mtmt.hu/api/publication/34193745}, author = {Kogler, Dieter F. and Whittle, Adam and Kim, Keungoui and Lengyel, Balázs}, doi = {10.1080/00130095.2023.2242551}, journal-iso = {ECON GEOGR}, journal = {ECONOMIC GEOGRAPHY}, volume = {99}, unique-id = {34193745}, issn = {0013-0095}, year = {2023}, eissn = {1944-8287}, pages = {471-498}, orcid-numbers = {Kogler, Dieter F./0000-0002-6744-5632; Whittle, Adam/0000-0003-0462-3849; Kim, Keungoui/0000-0002-0839-8813} } @article{MTMT:34171927, title = {Atypical combinations of technologies in regional co-inventor networks}, url = {https://m2.mtmt.hu/api/publication/34171927}, author = {Abbasiharofteh, M and Kogler, D F and Lengyel, Balázs}, doi = {10.1016/j.respol.2023.104886}, journal-iso = {RES POLICY}, journal = {RESEARCH POLICY}, volume = {52}, unique-id = {34171927}, issn = {0048-7333}, year = {2023}, eissn = {1873-7625} } @article{MTMT:34129889, title = {Amenity complexity and urban locations of socio-economic mixing}, url = {https://m2.mtmt.hu/api/publication/34129889}, author = {Juhász, Sándor and Pintér, Gergő and Kovács, Ádám J. and Borza, Endre Márk and Mónus, Gergely and Lőrincz, László and Lengyel, Balázs}, doi = {10.1140/epjds/s13688-023-00413-6}, journal-iso = {EPJ DATA SCI}, journal = {EPJ DATA SCIENCE}, volume = {12}, unique-id = {34129889}, issn = {2193-1127}, abstract = {Cities host diverse people and their mixing is the engine of prosperity. In turn, segregation and inequalities are common features of most cities and locations that enable the meeting of people with different socio-economic status are key for urban inclusion. In this study, we adopt the concept of economic complexity to quantify the sophistication of amenity supply at urban locations. We propose that neighborhood complexity and amenity complexity are connected to the ability of locations to attract diverse visitors from various socio-economic backgrounds across the city. We construct the measures of amenity complexity based on the local portfolio of diverse and non-ubiquitous amenities in Budapest, Hungary. Socio-economic mixing at visited third places is investigated by tracing the daily mobility of individuals and by characterizing their status by the real-estate price of their home locations. Results suggest that measures of ubiquity and diversity of amenities do not, but neighborhood complexity and amenity complexity are correlated with the urban centrality of locations. Urban centrality is a strong predictor of socio-economic mixing, but both neighborhood complexity and amenity complexity add further explanatory power to our models. Our work combines urban mobility data with economic complexity thinking to show that the diversity of non-ubiquitous amenities, central locations, and the potentials for socio-economic mixing are interrelated.}, year = {2023}, eissn = {2193-1127}, orcid-numbers = {Pintér, Gergő/0000-0003-4731-3816; Kovács, Ádám J./0000-0001-6503-3047; Borza, Endre Márk/0000-0002-8804-4520} } @misc{MTMT:33870804, title = {Amenity complexity and urban locations of socio-economic mixing}, url = {https://m2.mtmt.hu/api/publication/33870804}, author = {Sándor, Juhász and Gergő, Pintér and Ádám, Kovács and Endre, Borza and Mónus, Gergely and Lőrincz, László and Lengyel, Balázs}, unique-id = {33870804}, year = {2023} } @misc{MTMT:33731630, title = {Hogyan alakítják a vállalatok termékportfóliójukat válság idején?}, url = {https://m2.mtmt.hu/api/publication/33731630}, author = {Kiss, Károly Miklós and Lőrincz, László and Lengyel, Balázs and Csáfordi, Zsolt}, unique-id = {33731630}, year = {2023} }