@CONFERENCE{MTMT:33298616, title = {A neuromarketing szerepe az átalakuló marketingben = The role of neuromarketing in marketing transformation}, url = {https://m2.mtmt.hu/api/publication/33298616}, author = {Nagy, László}, booktitle = {Transzformatív marketing}, unique-id = {33298616}, year = {2022}, pages = {24} } @inproceedings{MTMT:33316924, title = {A neuromarketing szerepe az átalakuló marketingben}, url = {https://m2.mtmt.hu/api/publication/33316924}, author = {Nagy, László}, booktitle = {TRANSZFORMATÍV MARKETING: Társadalmi és üzleti kihívások integrált marketing-megoldásai}, unique-id = {33316924}, year = {2022}, pages = {42-48} } @article{MTMT:32195867, title = {A neuromarketing fejlődése Magyarországon - tudományos közlemények 2016-os és 2020-as állapotának összehasonlító vizsgálata}, url = {https://m2.mtmt.hu/api/publication/32195867}, author = {Nagy, László}, journal-iso = {HANTOS PERIODIKA}, journal = {HANTOS PERIODIKA}, volume = {2}, unique-id = {32195867}, issn = {2732-0405}, year = {2021}, pages = {120-132} } @inproceedings{MTMT:31160586, title = {A játékosítás alapjai, avagy beszéljünk a gamifikációról!}, url = {https://m2.mtmt.hu/api/publication/31160586}, author = {Kiss, Gergely}, booktitle = {Tavaszi Szél - Spring Wind 2019: Tanulmánykötet 2.}, unique-id = {31160586}, year = {2020}, pages = {284-289}, orcid-numbers = {Kiss, Gergely/0000-0002-8116-1900} } @inbook{MTMT:31198137, title = {The Impact of Overdependence on Primary Export Commodity and its Effect on the Local Currency. The Ghanaian Case}, url = {https://m2.mtmt.hu/api/publication/31198137}, author = {Buah, Aku-Sika}, booktitle = {Tavaszi Szél - Spring Wind 2019: Tanulmánykötet 2.}, unique-id = {31198137}, year = {2020}, pages = {148-156} } @inbook{MTMT:31198284, title = {Diffusion of agricultural information among small scale farmers in the context of digital economy (Kazakhstan, Kostanay region)}, url = {https://m2.mtmt.hu/api/publication/31198284}, author = {Meirmanova, Aigul}, booktitle = {Tavaszi Szél - Spring Wind 2019: Tanulmánykötet 2.}, unique-id = {31198284}, year = {2020}, pages = {322-328} } @CONFERENCE{MTMT:31198312, title = {Technology adoption theories and models. overview and classification}, url = {https://m2.mtmt.hu/api/publication/31198312}, author = {Meirmanova, Aigul}, booktitle = {Proceedings of The VIth All-Russian Scientific Conference for Young Scientists "Science and Innovations of the XXI Century"}, unique-id = {31198312}, year = {2020}, pages = {132-136} } @inbook{MTMT:31200097, title = {Influence of national culture on the global leadership in the multicultural organization}, url = {https://m2.mtmt.hu/api/publication/31200097}, author = {Kunos, István and Kariman, Somayeh}, booktitle = {Tavaszi Szél - Spring Wind 2019: Tanulmánykötet 2.}, unique-id = {31200097}, year = {2020}, pages = {290-297} } @article{MTMT:31262978, title = {LANGUAGE LEARNERS’ BEHAVIOUR AT MULTINATIONAL COMPANIES}, url = {https://m2.mtmt.hu/api/publication/31262978}, author = {Szabó, Szilvia}, journal-iso = {ORADEA JOURNAL OF BUSINESS AND ECONOMICS}, journal = {ORADEA JOURNAL OF BUSINESS AND ECONOMICS}, volume = {5}, unique-id = {31262978}, issn = {2501-1596}, year = {2020}, eissn = {2501-3599}, pages = {97-105} } @article{MTMT:31266037, title = {Non-Linear Effect of Government Spending on Private Consumption in Cambodia: Markov-Switching Autoregressive Model}, url = {https://m2.mtmt.hu/api/publication/31266037}, author = {Hok, Leanghak}, doi = {10.31014/aior.1992.03.01.210}, journal-iso = {J OF ECON OF BUS}, journal = {JOURNAL OF ECONOMICS AND BUSINESS}, volume = {3}, unique-id = {31266037}, issn = {0148-6195}, year = {2020}, eissn = {0148-6195}, pages = {438-449} }