1.
Caraiani, Cristian ; Pelau, Corina ; Gati, Mirko
Expectations Towards Charging Infrastructure as Buying Motive for Electrical Cars
PROCEEDINGS OF THE INTERNATIONAL CONFERENCE ON BUSINESS EXCELLENCE 18 : 1 pp. 2231-2239. , 9 p. (2024)
DOI WoS CorvinusKutatasok
Publication:35141353 Validated Core Journal Article (Conference paper in journal ) Scientific
Conference paper in journal (Journal Article) | Scientific[35141353] [Validated]
2.
Wei, Yuling ; Gáti, Mirkó ; Simay, Attila Endre
How consumers' privacy perceptions influenced mobile payment acceptance during the COVID-19 pandemic
INTERNATIONAL JOURNAL OF BANK MARKETING Paper: Early Access , 24 p. (2024)
DOI WoS Scopus
Publication:35092915 Admin approved Core Journal Article (Article ) Scientific
Citing papers: 1 | Independent citation: 1 | Self citation: 0 | Unknown citation: 0 | Number of citations with DOI: 1
Article (Journal Article) | Scientific[35092915] [Admin approved]
All citations+mentions: 1, External citations: 1, Self citations: 0, Unhandled citations: 0
3.
Mirkó, Gáti ; Ágnes, Buvár
The effect of ad disclosure and photo aesthetics on the effectiveness of sponsored social media posts (2024)
előadás, 53rd EMAC 2024 Annual Conference,
Other URL
Publication:35074708 Published Core Miscellaneous (Not classified ) Scientific
Not classified (Miscellaneous) | Scientific[35074708] [Approved]
4.
Sandra, Horvat ; Akos, Varga ; Mirkó, Gáti ; József, Hubert ; Ildikó, Kemény
Parenting patterns on social media: measuring sharenting behavior in Emerging CEE Markets
In: EMAC 2023 Regional Conference : Proceedings of the European Marketing Academy
(2023) Paper: 117212
Other URL
Publication:34554804 Published Core Conference paper (Abstract ) Scientific
Abstract (Conference paper) | Scientific[34554804] [Approved]
5.
Kondort, Giulia ✉ ; Pelau, Corina ; Gati, Mirko ; Ciofu, Ioana
The Role of Fashion Influencers in Shaping Consumers' Buying Decisions and Trends
PROCEEDINGS OF THE INTERNATIONAL CONFERENCE ON BUSINESS EXCELLENCE 17 : 1 pp. 1009-1018. , 10 p. (2023)
DOI WoS CorvinusKutatasok
Publication:34115117 Validated Core Journal Article (Conference paper in journal ) Scientific
Citing papers: 4 | Independent citation: 3 | Self citation: 1 | Unknown citation: 0 | Number of citations in WoS: 3 | Number of citations in Scopus: 1 | WoS/Scopus assigned: 4 | Number of citations with DOI: 4
Conference paper in journal (Journal Article) | Scientific[34115117] [Validated]
All citations+mentions: 4, External citations: 3, Self citations: 1, Unhandled citations: 0
6.
Buvár, Ágnes ; Gáti, Mirkó
Digital marketing adoption of microenterprises in a technology acceptance approach
MANAGEMENT AND MARKETING 18 : 2 pp. 127-144. , 18 p. (2023)
DOI CorvinusKutatasok WoS Scopus
Publication:34043149 Validated Core Journal Article (Article ) Scientific
Citing papers: 4 | Independent citation: 4 | Self citation: 0 | Unknown citation: 0 | Number of citations in WoS: 1 | WoS/Scopus assigned: 1 | Number of citations with DOI: 4
Article (Journal Article) | Scientific[34043149] [Validated]
All citations+mentions: 4, External citations: 4, Self citations: 0, Unhandled citations: 0
7.
Kasza-Kelemen, Kata ; Gáti, Mirkó ; Rideg-Piskóti, Marianna ; Somosi, Ágnes
Resident satisfaction and place attachment
In: Piskóti, István; Nagy, Szabolcs; Nagy, Katalin (eds.) TRANSZFORMATÍV MARKETING: Társadalmi és üzleti kihívások integrált marketing-megoldásai : XXVIII. Nemzetközi Konferencia
Miskolc, Hungary : Egyesület a Marketing Oktatásért és Kutatásért, Miskolci Egyetem Marketing és Turizmus Intézet (2022) 411 p. p. 14 , 1 p.
Publication:33594330 Published Core Chapter in Book (Abstract ) Scientific
Abstract (Chapter in Book) | Scientific[33594330] [Approved]
8.
Cserdi, Zsófia ; Fehér, Péter ; Gáti, Mirkó ; Rab, Árpád ; Varga, Krisztián
Understanding the societal and business perspectives of online trust literacy in the context of digitalization
SOCIETY AND ECONOMY 44 : 1 pp. 22-45. , 24 p. (2022)
DOI CorvinusKutatasok Scopus
Publication:32677200 Validated Core Journal Article (Article ) Scientific
Article (Journal Article) | Scientific[32677200] [Validated]
9.
Pelsőci, Balázs Lajos ; Nagy, Ákos ; Gáti, Mirkó
Az értékesítés digitális átalakulása: Az egyéni és szervezeti technológiaelfogadást meghatározó tényezők empirikus elemzése
VEZETÉSTUDOMÁNY 52 : 10 pp. 14-27. , 14 p. (2021)
DOI CorvinusKutatasok REAL Teljes dokumentum
Publication:32463333 Validated Core Citing Journal Article (Article ) Scientific
Citing papers: 3 | Independent citation: 3 | Self citation: 0 | Unknown citation: 0 | Number of citations with DOI: 3
Article (Journal Article) | Scientific[32463333] [Validated]
All citations+mentions: 3, External citations: 3, Self citations: 0, Unhandled citations: 0
10.
Erdős, Boglárka ; Gáti, Mirkó ; Pelsőci, Balázs Lajos
Factors affecting the procurement efficiency of companies, highlighting the role of company size
In: Mitev, Ariel; Csordás, Tamás; Horváth, Dóra; Boros, Kitti (eds.) “Post-traumatic marketing : virtuality and reality” : Proceedings of the EMOK 2021 International Conference
Bp, Hungary : Budapesti Corvinus Egyetem (2021) 558 p. pp. 22-31. , 10 p.
Teljes dokumentum
Publication:32217164 Validated Core Citing Chapter in Book (Conference paper ) Scientific
Citing papers: 1 | Independent citation: 1 | Self citation: 0 | Unknown citation: 0
Conference paper (Chapter in Book) | Scientific[32217164] [Validated]
All citations+mentions: 1, External citations: 1, Self citations: 0, Unhandled citations: 0
2024-12-09 11:57