1.
Kolnhofer-Derecskei, Anita ; Majláth, Melinda
What Would the Younger Generation Give Up for a Better, More Sustainable Future?
In: Belak, Jernej; Nedelko, Zlatko (eds.) 9th FEB International Scientific Conference: Sustainable Management in the Age of ESG and AI: Navigating Challenges and Opportunities
Maribor, Slovenia : Univerzitetna založba Univerze v Mariboru (2025) 900 p. pp. 533-542. , 10 p.
DOI Other URL
Publication:36174559 Validated Core Chapter in Book (Conference paper ) Scientific
Conference paper (Chapter in Book) | Scientific[36174559] [Validated]
2.
Ricordel, Pascal ; Majláth, Melinda
Imperfect information and the reputational proximity spillovers issue in the product-related CSR–CFP relationship: A study of 125 major listed European companies from 2010 to 2018
JOURNAL OF CLEANER PRODUCTION 525 Paper: 146578 (2025)
DOI WoS Other URL
Publication:36416575 Admin approved Core Journal Article (Article ) Scientific
Article (Journal Article) | Scientific[36416575] [Admin approved]
3.
Majláth, Melinda ✉ ; Valočikova, Cyntia ; Csongrádi, Gyöngyi ; Kolnhofer-Derecskei, Anita
Pénzadományozási mintázatok egyetemisták körében
GRADUS 11 : 1 Paper: 2024.1.ECO.006 , 11 p. (2024)
DOI At publisher REAL
Publication:34749681 Published Core Citing Journal Article (Article ) Scientific
Article (Journal Article) | Scientific[34749681] [Approved]
4.
Dombi, Mihály ; Szendrey, Orsolya ; Majláth, Melinda ; Győri, Zsuzsanna
Zöld cég vagy zöld termék?
LÉPÉSEK: A FENNTARTHATÓSÁG FELÉ 29 : 1 pp. 4-6. , 3 p. (2024)
Teljes dokumentum
Publication:34786755 Validated Core Journal Article (Article ) Scientific
Article (Journal Article) | Scientific[34786755] [Validated]
5.
Csongrádi, Gyöngyi ; Majláth, Melinda ; Tóth, Arnold
How Can Communication Channels Reflect to University Values?: (Research Based on the Answer of BBU Students)
In: Szegedi, Krisztina (eds.) Branding in the academic and business world – Future challenges : BBU Day of Hungarian Science 2024
Bp, Hungary : Budapesti Gazdasági Egyetem (2024) pp. 64-79. , 16 p.
DOI Other URL
Publication:35336902 Validated Core Citing Chapter in Book (Study ) Scientific
Study (Chapter in Book) | Scientific[35336902] [Validated]
6.
Majláth, Melinda
Product Recalls and Brands: Analysis of Food Product Recall Announcements on Online News Portals
In: Szegedi, Krisztina (eds.) Branding in the academic and business world – Future challenges : BBU Day of Hungarian Science 2024
Bp, Hungary : Budapesti Gazdasági Egyetem (2024) pp. 114-128. , 15 p.
DOI Other URL
Publication:35458664 Validated Core Chapter in Book (Study ) Scientific
Study (Chapter in Book) | Scientific[35458664] [Validated]
7.
Kádár, Beáta ; Pecze, Krisztina ; Reicher, Regina Zsuzsánna ; Majláth, Melinda
Place marketing as a research topic - secondary research results on international publications
In: Nagy, Benedek (eds.) Challenges in the Carpathian Basin: 16th Annual International Conference on Economics and Business : conference volume
Cluj, Kolozsvár, Romania : Editura Risoprint (2023) 436 p. pp. 243-253. , 11 p.
Other URL
Publication:34143103 Validated Core Chapter in Book (Conference paper ) Scientific
Conference paper (Chapter in Book) | Scientific[34143103] [Validated]
8.
Majláth, Melinda ; Reicher, Regina Zsuzsánna ; Pecze, Krisztina ; Kolnhofer-Derecskei, Anita
Helymarketing, mint kutatási téma: szekunder kutatási eredmények a hazai publikációkra vonatkozóan
In: Szegedi, Krisztina (eds.) Szemelvények a BGE kutatásaiból
Bp, Hungary : Budapest Business School (2022) 254 p. pp. 167-172. , 6 p.
DOI Other URL
Publication:33648029 Validated Core Citing Chapter in Book (Study ) Scientific
Study (Chapter in Book) | Scientific[33648029] [Validated]
9.
Kolnhofer-Derecskei, Anita ; Reicher, Regina Zsuzsánna ; Hauber, György ; Majláth, Melinda
A fenntartható fejlődés fogalmának hétköznapi értelmezése és összevetése a tudományos definícióval
GAZDASÁG ÉS TÁRSADALOM 15 : 3 pp. 35-63. , 29 p. (2022)
DOI REAL Other URL Full text
Publication:34056707 Published Core Citing Journal Article (Article ) Scientific
Citing papers: 1 | Independent citation: 1 | Self citation: 0 | Unknown citation: 0 | Number of citations with DOI: 1
Article (Journal Article) | Scientific[34056707] [Approved]
All citations+mentions: 1, External citations: 1, Self citations: 0, Unhandled citations: 0
10.
Majláth, Melinda
Communication Role of Eco-labels: The Example of Cosmetic Webshops in Hungary
In: Aniko, Kelemen-Erdos; Anett, Popovics; Pal, Feher-Polgar (eds.) Aniko Kelemen-Erdos. XVI. FIKUSZ 2021 International Conference : Abstract Book. (2021) ISBN:9789634492719
Bp, Hungary : Óbuda University, Keleti Faculty of Business and Management (2021) 75 p. pp. 29-29. , 1 p.
Full text
Publication:32532352 Admin approved Core Conference paper (Abstract ) Scientific
Abstract (Conference paper) | Scientific[32532352] [Admin approved]
2025-12-08 04:26