1.
Wei, Yuling ; Simay, Attila Endre ; Agárdi, Irma ; Syahrivar, Jhanghiz ; Hofmeister-Tóth, Ágnes
Using Artificial Intelligence to Promote Branded Color Cosmetics: Evidence from Indonesia
JOURNAL OF PROMOTION MANAGEMENT 29 : 5 pp. 644-675. , 32 p. (2023)
DOI Scopus
Publication:33536420 Published Core Citing Journal Article (Article ) Scientific
Citing papers: 3 | Independent citation: 2 | Self citation: 1 | Unknown citation: 0 | Number of citations in Scopus: 1 | WoS/Scopus assigned: 1 | Number of citations with DOI: 3
Article (Journal Article) | Scientific[33536420] [Approved]
All citations+mentions: 3, External citations: 2, Self citations: 1, Unhandled citations: 0
2.
Mónika-Anetta, Alt ; Irma, Agárdi
NFC m-payment as a driver for customer loyalty towards retailers amongst Generation Z
INTERNATIONAL JOURNAL OF RETAIL AND DISTRIBUTION MANAGEMENT 51 : 3 pp. 347-365. , 19 p. (2023)
DOI WoS Scopus
Publication:33304546 Validated Core Citing Journal Article (Article ) Scientific
Citing papers: 3 | Independent citation: 3 | Self citation: 0 | Unknown citation: 0 | Number of citations in WoS: 1 | WoS/Scopus assigned: 1 | Number of citations with DOI: 3
Article (Journal Article) | Scientific[33304546] [Validated]
All citations+mentions: 3, External citations: 3, Self citations: 0, Unhandled citations: 0
3.
Agárdi, Irma ; Speier, Viktória Rebeka
A bolti önkiszolgáló technológiák fogyasztói elfogadása és a kiskereskedő iránti lojalitás
In: Piskóti, István; Nagy, Szabolcs; Nagy, Katalin (eds.) TRANSZFORMATÍV MARKETING: Társadalmi és üzleti kihívások integrált marketing-megoldásai : Az EMOK Egyesület a Marketing Oktatásért és Kutatásért XXVIII. Nemzetközi Konferenciájának Tanulmánykötete, Miskolc – Hernádvécse, 2022. augusztus 23-25.
Miskolc, Hungary : Egyesület a Marketing Oktatásért és Kutatásért, Miskolci Egyetem Marketing és Turizmus Intézet (2022) 411 p. p. 93 , 1 p.
Publication:33594254 Published Core Chapter in Book (Abstract ) Scientific
Abstract (Chapter in Book) | Scientific[33594254] [Approved]
4.
Agardi, Irma ; Mónika, Alt
Risk of cash payment and retail support in mobile payment acceptance during the pandemic
In: EMAC 2022 Annual : Proceedings of the European Marketing Academy
(2022) Paper: 107704 , 1 p.
Kiadónál
Publication:33591774 Published Core Conference paper (Abstract ) Scientific
Abstract (Conference paper) | Scientific[33591774] [Approved]
5.
Irma, Agárdi ; Viktória, Rebeka Speier
The Role of In-Store Self-Service Technology Acceptance in Consumer Loyalty towards Retailers
In: Petljak, Kristina; Brusset, Xavier; Teller, Christoph (eds.) Colloquium on European Research in Retailing Book os Proceedings
Zagreb, Croatia : University of Zagreb, Faculty of Economics and Business (2022) 265 p. pp. 143-149. , 7 p.
Publication:33591701 Published Core Chapter in Book (Conference paper ) Scientific
Conference paper (Chapter in Book) | Scientific[33591701] [Approved]
6.
Agárdi, Irma
Új utak a kiskereskedelemben, okoskereskedelem
In: Sikos, T. Tamás; Molnár, Dóra (eds.) Covid–19-világjárvány hatása a kiskereskedelemre
Bp, Hungary : Ludovika Press (2022) 332 p. pp. 263-284. , 22 p.
Publication:33291780 Published Core Citing Chapter in Book (Chapter ) Scientific
Chapter (Chapter in Book) | Scientific[33291780] [Approved]
7.
Agárdi, Irma ; Bayramov, Elimdar
Utazási szándékot befolyásoló tényezők konfliktusövezetekben található desztinációkban – Törökország példája
TURIZMUS BULLETIN 22 : 2 pp. 4-13. , 10 p. (2022)
DOI Kiadónál CorvinusKutatasok REAL
Publication:32919455 Validated Core Citing Journal Article (Article ) Scientific
Article (Journal Article) | Scientific[32919455] [Validated]
8.
Török, Áron ; Agárdi, Irma ; Maró, Gréta ; Maró, Zalán Márk
Business opportunities in short food supply chains: the economic sustainability of three Hungarian para-gastro restaurants
STUDIES IN AGRICULTURAL ECONOMICS 124 : 1 pp. 22-29. , 8 p. (2022)
DOI CorvinusKutatasok WoS REAL Scopus
Publication:32791514 Validated Core Citing Journal Article (Article ) Scientific
Citing papers: 8 | Independent citation: 5 | Self citation: 3 | Unknown citation: 0 | Number of citations in WoS: 4 | Number of citations in Scopus: 7 | WoS/Scopus assigned: 7 | Number of citations with DOI: 7
Article (Journal Article) | Scientific[32791514] [Validated]
All citations+mentions: 8, External citations: 5, Self citations: 3, Unhandled citations: 0
9.
Agárdi, Irma ; Alt, Mónika Anetta
Do digital natives use mobile payment differently than digital immigrants?: A comparative study between generation X and Z
ELECTRONIC COMMERCE RESEARCH Paper: Early Access , 28 p. (2022)
DOI CorvinusKutatasok WoS Scopus
Publication:32787693 Published Core Citing Journal Article (Article ) Scientific
Citing papers: 44 | Independent citation: 43 | Self citation: 1 | Unknown citation: 0 | Number of citations in WoS: 22 | Number of citations in Scopus: 13 | WoS/Scopus assigned: 24 | Number of citations with DOI: 39 (Not published: 3)
Article (Journal Article) | Scientific[32787693] [Approved]
All citations+mentions: 44, External citations: 43, Self citations: 1, Unhandled citations: 0
10.
Mónika-Anetta, Alt ; Irma, Agárdi
An examination of the relationship between m-payment acceptance at stores and the loyalty toward retailers before pandemic (2021)
konferenciaelőadás, 5th International Conference on Economics and Business Managemen, 2021. November 12, Cluj-Napoca, Romania,
Publication:32600033 Published Core Miscellaneous (Not classified ) Scientific
Not classified (Miscellaneous) | Scientific[32600033] [Approved]
2024-04-16 16:16