TY - GEN AU - Gombos, Szandra AU - Kurucz, Attila TI - Insights gained from curriculum development in higher education: A study in Marketing and Management PY - 2024 UR - https://m2.mtmt.hu/api/publication/34764660 ID - 34764660 N1 - konferencia előadás LA - English DB - MTMT ER - TY - JOUR AU - Kurucz, Attila AU - Dernóczy, Adrienn AU - Kornelia, Osieczko-Potoczna TI - Product Related Values and Sustainability – Deeper Understanding of the Millennials JF - CHEMICAL ENGINEERING TRANSACTIONS J2 - CHEM ENG TR VL - 107 PY - 2023 SP - 151 EP - 156 PG - 6 SN - 1974-9791 DO - 10.3303/CET23107026 UR - https://m2.mtmt.hu/api/publication/34484107 ID - 34484107 LA - English DB - MTMT ER - TY - CHAP AU - Kurucz, Attila AU - Dernóczy, Adrienn AU - KORNELIA, OSIECZKO-POTOCZNA ED - Zlatko, Nedelko ED - Romana, Korez Vide TI - YOUTH CLUSTERS IN THE FIELD OF DIGITALIZATION T2 - Conference Proceedings of the 7th FEB International Scientific Conference: Strengthening Resilience by Sustainable Economy and Business - Towards theSDGs PB - University of Maribor Faculty of Economics and Business CY - Maribor SN - 9789612867362 PY - 2023 SP - 505 EP - 515 PG - 11 DO - 10.18690/um.epf.3.2023.56 UR - https://m2.mtmt.hu/api/publication/33854411 ID - 33854411 LA - English DB - MTMT ER - TY - JOUR AU - Kézai, Petra Kinga AU - Kurucz, Attila TI - Crisis Resilience of Startup Companies (The Case of Hungary among the Visegrad Countries with a Focus on the Pandemic) JF - SUSTAINABILITY J2 - SUSTAINABILITY-BASEL VL - 15 PY - 2023 IS - 9 PG - 25 SN - 2071-1050 DO - 10.3390/su15097108 UR - https://m2.mtmt.hu/api/publication/33769896 ID - 33769896 AB - The study examines the crisis resilience of startup companies in Hungary among the Visegrad countries as a result of the pandemic situation. It aims to provide guidance on what support is needed for startups in the post-crisis period to re-launch the economy and to contribute to the region’s economy with positive results. The research was carried out in two stages: first, in 2021 through an online survey, and then, in 2022 in-depth interviews due to the economic crisis caused by COVID-19 and the Russian–Ukrainian war. A mixed research methodology was used, which comprised an online questionnaire administered in the Crunchbase database (n = 97) and in-depth interviews among startup founders and experts of the startup ecosystem (n = 22). The research summarizes the V4 countries’ measures to protect entrepreneurship with a particular focus on startups. The research found that a crisis such as a pandemic did not have a uniformly negative impact on startups. The winners of the economic crisis are startups in IT, healthcare (Medtech. health-tech), e-commerce and digital education, while those who fared worst are startups in tourism and hospitality. The positive impact of the crisis has been a cleansing of the startup ecosystem. Business support measures supported the viable startups and helped them survive. LA - English DB - MTMT ER - TY - CHAP AU - Mészáros, Katalin AU - Németh, Nikoletta AU - Kurucz, Attila ED - Andrej, Lisec TI - Examining the Environmental Awareness of Rural Households in Terms of Household Waste Management and Purchasing Decisions T2 - XVII. International Conference on Logistics in Agriculture 2023 PB - University of Maribor Press CY - Maribor SN - 9789612868000 PY - 2023 SP - 3 EP - 20 PG - 18 DO - 10.18690/um.fl.1.2023.1 UR - https://m2.mtmt.hu/api/publication/34448313 ID - 34448313 AB - Achieving sustainability is a shared interest which concerns both macro- and micro-level actors in the economy. Households' environmental awareness can be assessed in several aspects, where the use of resources (energy use; products, and equipment purchased) and the amount of waste produced are the key elements. Conscious purchasing behaviour and, on the other hand, waste reduction is the focus of the present study, being essential not only for sustainability but also for the implementation of a circular economy. In our study, we examined the practice of households in and around Sopron by random sampling and analysed the data with SPSS statistical program. Our aim was to highlight the differences in the attitudes of people living in villages, urban agglomerations, and the city center towards selective waste collection. Our expectation was that the examined demographic variables have an effect on environmentally conscious purchasing behavior and selective waste collection. The main consequences of the research were that the population of Sopron and its surroundings is mostly aware of selective waste collection (supported by the values obtained for the willingness and disposal of selective waste) and the commitment is independent of gender, but influenced by place of residence. LA - English DB - MTMT ER - TY - CHAP AU - Almelhem, Marah AU - Buics, László AU - Kurucz, Attila AU - Süle, Edit TI - Agriculture 4.0 Applications in Supply Chain Management for Food Safety– A Structured Literature Review T2 - XVI. International Conference on Logistics in Agriculture 2022: Conference Proceedings PB - University of Maribor Press SN - 9789612866631 PY - 2022 SP - 47 EP - 58 PG - 12 DO - 10.18690/um.fl.1.2022.4 UR - https://m2.mtmt.hu/api/publication/33226542 ID - 33226542 AB - The purpose of this paper is to is to examine how Industry 4.0 applications can be used in agricultural context in order to create more efficient food safety operations in supply chain management, leading towards the Agriculture 4.0 era. The Industry 4.0 trend is transforming the production capabilities of all industries as companies try to keep pace with the era of globalization and aiming to obtain a competitive advantage on the market as they benefit from technological advancements and this also applies to the agricultural sector. As the world's population is increasing, the importance of the food safety is more important than ever. As a result technological development is a necessity especially in light of the length and complexity of the global supply chains. This paper provides a structured literature review of related papers, examining the various applications and opportunities created by the Industry 4.0 in the agricultural sector, and aims to show how the use of technology in agricultural supply chains has evolved. LA - English DB - MTMT ER - TY - GEN AU - Kurucz, Attila TI - Az agilis vezetés, agilis szervezet - keretek, lehetőségek és hazai tapasztalatok CY - Plenáris előadás PY - 2022 UR - https://m2.mtmt.hu/api/publication/33295583 ID - 33295583 N1 - Plenáris előadás LA - Hungarian DB - MTMT ER - TY - JOUR AU - Kurucz, Attila AU - Tóth, Zsuzsanna TI - Agilis módszerek a vállalatoknál: agilis transzformáció fókuszpontjai JF - MAGYAR MINŐSÉG J2 - MAGYAR MINŐSÉG VL - 2022. Nyilvános különszám PY - 2022 IS - Mit is jelent a valóságban az „agilitás”? : Cikkgyűjtemény SP - 25 EP - 36 PG - 12 SN - 1416-9576 UR - https://m2.mtmt.hu/api/publication/32766192 ID - 32766192 LA - Hungarian DB - MTMT ER - TY - JOUR AU - Kurucz, Attila TI - Agilis módszerek a vállalatoknál: Scrum JF - MAGYAR MINŐSÉG J2 - MAGYAR MINŐSÉG VL - 2022. Nyilvános különszám PY - 2022 IS - Mit is jelent a valóságban az „agilitás”? : Cikkgyűjtemény SP - 11 EP - 17 PG - 7 SN - 1416-9576 UR - https://m2.mtmt.hu/api/publication/32766154 ID - 32766154 N1 - A cikk eredetileg a Magyar Minőség 2020, 29 (5) számában jelent meg pp.4-10. LA - Hungarian DB - MTMT ER - TY - JOUR AU - Kurucz, Attila TI - Agilis módszerek a vállalatoknál: designgondolkodás JF - MAGYAR MINŐSÉG J2 - MAGYAR MINŐSÉG VL - 2022. Nyilvános különszám PY - 2022 IS - Mit is jelent a valóságban az „agilitás”? : Cikkgyűjtemény SP - 4 EP - 10 PG - 7 SN - 1416-9576 UR - https://m2.mtmt.hu/api/publication/32766126 ID - 32766126 N1 - A cikk eredetileg a Magyar Minőség 2019, 28 (12) számában jelent meg pp.15-21. LA - Hungarian DB - MTMT ER - TY - GEN AU - Almelhem, Marah AU - Buics, László AU - Kurucz, Attila AU - Süle, Edit TI - Agriculture 4.0 Applications in Supply Chain Management for Food Safety– A Structured Literature Review CY - 2022. november 10. PY - 2022 UR - https://m2.mtmt.hu/api/publication/33258728 ID - 33258728 LA - English DB - MTMT ER - TY - JOUR AU - Németh, György Valentin AU - Kurucz, Attila TI - Agilis módszerek a vállalatoknál: SAFe – fókuszban az agilis portfólió menedzsment JF - MAGYAR MINŐSÉG J2 - MAGYAR MINŐSÉG VL - 2022. Nyilvános különszám PY - 2022 IS - Mit is jelent a valóságban az „agilitás”? : Cikkgyűjtemény SP - 18 EP - 24 PG - 7 SN - 1416-9576 UR - https://m2.mtmt.hu/api/publication/32766166 ID - 32766166 N1 - A cikk eredetileg a Magyar Minőség 2021, 30 (5) számában jelent meg pp. 5-12. LA - Hungarian DB - MTMT ER - TY - JOUR AU - Végvári, Bence AU - Gelencsér, Martin AU - Kurucz, Attila AU - Szabó-Szentgróti, Gábor TI - Basic Income: Opportunity or Problem? JF - REGIONAL AND BUSINESS STUDIES J2 - REG BUS STUD VL - 14 PY - 2022 IS - 1 SP - 5 EP - 15 PG - 11 SN - 2061-2311 DO - 10.33568/rbs.3289 UR - https://m2.mtmt.hu/api/publication/33741918 ID - 33741918 AB - There has been an increase in debate over universal basic income in recent years, mostly related to the different welfare measures introduced in relation to the COVID-19 pandemic around the world, and because of the increasing relevance of labor market automation. In this study, our objective is to evaluate the attitudes of Hungarian citizens towards basic income, with a focus on its feasibility, as well as positive and negative effects. In order to accomplish this, we analyzed relevant international literature to draw up a questionnaire from studies, while also looking at background variables that potentially influence an individual’s attitude towards basic income. Results show that Hungarian citizens rather disagree about the feasibility of a basic income scheme in Hungary but they are a lot more agreeable with the EU-s capability to provide one (18.4% compared to 52%, respectively. Regarding its possible positive impacts, the most frequently mentioned items include reducing anxiety about financing basic needs, helping people return to education, and offsetting the effects of automation, while concerns about the idea of not being researched and tested enough, its effects on inflation, and its possible work-discouraging nature were listed as the most relevant negative effects. LA - English DB - MTMT ER - TY - CHAP AU - Kurucz, Attila ED - Csiszárik-Kocsir, Ágnes ED - Varga, János ED - Garai-Fodor, Mónika TI - A HIP projekt eredményei és perspektívái a Széchenyi István Egyetemen T2 - Vállalkozásfejlesztés a XXI. században 2021/1. kötet PB - Óbudai Egyetem, Keleti Károly Gazdasági Kar CY - Budapest SN - 9789634492795 PY - 2021 SP - 84 EP - 99 PG - 16 UR - https://m2.mtmt.hu/api/publication/32585900 ID - 32585900 AB - A Hallgatói Innovációs Projektek program már 5 félévet megélt a Széchenyi Egyetemen. A programban hallgatói csapatok dolgozank vállalati innovációs projekteken egy mentor segítségével. Ez a projekt támogatja a projekt-alapú oktatást és az egyetemi szolgáltatási szemléletének terjesztését. Sok eredmény mellett nem volt egyenes az építkezés útja sem. A tanulmány összefoglalja a visszajelzések alapján elvégzett fejlesztéseket és azokat a standardokat, amelyek mára egy jól működő keretrendszert jelentenek. Végül kitérünk arra is, hogy milyennek látjuk még a HIP további fejlődési irányait. LA - Hungarian DB - MTMT ER - TY - CHAP AU - Kurucz, Attila AU - Rizky Sitompul, Fachri AU - Süle, Edit TI - Digitalization of Agri-food Supply Chains: Facts and Promises of Blockchain Technology T2 - XV. International Conference on Logistics in Agriculture 2021: Conference Proceedings SN - 9789612865382 PY - 2021 SP - 55 EP - 66 PG - 12 DO - 10.18690/978-961-286-538-2.3 UR - https://m2.mtmt.hu/api/publication/32514313 ID - 32514313 LA - English DB - MTMT ER - TY - JOUR AU - Kurucz, Attila AU - Pete, Dorottya AU - Keller, Veronika TI - Online marketing lehetőségek és kihívások az autószerelők piacán JF - MARKETING ÉS MENEDZSMENT J2 - MARKETING ÉS MENEDZSMENT VL - 55 PY - 2021 IS - 2 SP - 87 EP - 99 PG - 13 SN - 1219-0349 DO - 10.15170/MM.2021.55.02.08 UR - https://m2.mtmt.hu/api/publication/32494159 ID - 32494159 LA - Hungarian DB - MTMT ER - TY - JOUR AU - Németh, György Valentin AU - Kurucz, Attila TI - Agilis módszerek a vállalatoknál: SAFe – fókuszban az agilis portfólió menedzsment JF - MAGYAR MINŐSÉG J2 - MAGYAR MINŐSÉG VL - 30 PY - 2021 IS - 5 SP - 5 EP - 12 PG - 8 SN - 1416-9576 UR - https://m2.mtmt.hu/api/publication/32001304 ID - 32001304 LA - Hungarian DB - MTMT ER - TY - CHAP AU - Dernóczy, Adrienn AU - Kurucz, Attila TI - A modern értékek csak a bennszülötteké? T2 - Kutatási jelentés 4 PB - Universitas-Győr Nonprofit Kft. CY - Győr PY - 2020 SP - 160 EP - 167 PG - 8 UR - https://m2.mtmt.hu/api/publication/31678115 ID - 31678115 LA - Hungarian DB - MTMT ER - TY - JOUR AU - Kurucz, Attila AU - Dernóczy, Adrienn AU - Osieczko, Kornélia TI - Digitális logisztikai megoldások értékelése a magyar és lengyel fiatalok körében JF - LOGISZTIKAI TRENDEK ÉS LEGJOBB GYAKORLATOK J2 - LOGISZTIKAI TRENDEK ÉS LEGJOBB GYAKORLATOK VL - 6 PY - 2020 IS - 2 SP - 13 EP - 19 PG - 7 SN - 2416-0555 DO - 10.21405/logtrend.2020.6.2.13 UR - https://m2.mtmt.hu/api/publication/31831664 ID - 31831664 LA - Hungarian DB - MTMT ER - TY - CHAP AU - Kurucz, Attila TI - Google Adwords és weboldal elemzés a gépjárműjavítással foglalkozó vállalkozások körében T2 - Kutatási jelentés 4 PB - Universitas-Győr Nonprofit Kft. CY - Győr PY - 2020 SP - 243 EP - 249 PG - 7 UR - https://m2.mtmt.hu/api/publication/31678191 ID - 31678191 LA - Hungarian DB - MTMT ER -