The purpose of this study is to develop managerial framework that could be utilised
to cultivate critical skills in the automotive retail industry. This would be achieved
by providing a comprehensive literature overview regarding skills development strategies
including life-long learning, apprenticeship, and mentorship programmes. The study
utilised a qualitative research methodology. Data are collected through face-to-face
interviews using an interrogation technique. Data collection process was done in participants’
natural settings, enabling the researcher to develop new knowledge, and understanding
of strategic tools that can be utilised to promote skills development of technicians
for the automotive retail industry. The findings reveal a strong collaboration between
non-technical and technical high schools as well as technical colleges is essential
to ensure the quality of skills development in the automotive retail industry is improved,
and thereby improve the market pool of skilled young technicians.
