{ "labelLang" : "hun", "responseDate" : "2024-03-29 13:32", "content" : { "otype" : "BookChapter", "mtid" : 3409307, "status" : "ADMIN_APPROVED", "published" : true, "unhandledTickets" : 0, "oldTimestamp" : "2018-09-03T09:17:02.000+0000", "deleted" : false, "oldId" : 3409307, "lastRefresh" : "2024-02-18T20:38:21.837+0000", "lastModified" : "2021-01-05T08:48:29.951+0000", "created" : "2018-09-03T09:16:50.000+0000", "creator" : { "otype" : "Author", "mtid" : 10024283, "link" : "/api/author/10024283", "label" : "Molnár László (Kutatás-fejlesztés, marketingkutatás)", "familyName" : "Molnár", "givenName" : "László", "published" : true, "oldId" : 10024283, "snippet" : true }, "lastDuplumOK" : "2021-04-08T20:22:07.230+0000", "lastDuplumSearch" : "2021-04-08T20:22:07.230+0000", "adminApproved" : "2021-01-05T08:48:29.961+0000", "adminApprover" : { "otype" : "Admin", "mtid" : 10021800, "link" : "/api/admin/10021800", "label" : "Páczelt Nóra (ME GTK admin 5)", "familyName" : "Páczelt", "givenName" : "Nóra", "published" : true, "oldId" : 10021800, "snippet" : true }, "core" : true, "citation" : true, "publicationPending" : false, "type" : { "otype" : "PublicationType", "mtid" : 25, "link" : "/api/publicationtype/25", "label" : "Könyvrészlet", "code" : 25, "otypeName" : "BookChapter", "listPosition" : 2, "published" : true, "oldId" : 25, "snippet" : true }, "subType" : { "otype" : "SubType", "mtid" : 10000312, "link" : "/api/subtype/10000312", "label" : "Konferenciaközlemény (Könyvrészlet)", "name" : "Konferenciaközlemény", "nameEng" : "Conference paper", "docType" : { "otype" : "PublicationType", "mtid" : 25, "link" : "/api/publicationtype/25", "label" : "Könyvrészlet", "code" : 25, "otypeName" : "BookChapter", "listPosition" : 2, "published" : true, "oldId" : 25, "snippet" : true }, "listPosition" : 228, "published" : true, "oldId" : 10000312, "snippet" : true }, "category" : { "otype" : "Category", "mtid" : 1, "link" : "/api/category/1", "label" : "Tudományos", "published" : true, "oldId" : 1, "snippet" : true }, "languages" : [ { "otype" : "Language", "mtid" : 10001, "link" : "/api/language/10001", "label" : "Magyar", "name" : "Magyar", "nameEng" : "Hungarian", "published" : true, "oldId" : 1, "snippet" : true } ], "firstAuthor" : "Molnár, László", "authorships" : [ { "otype" : "PersonAuthorship", "mtid" : 10399523, "link" : "/api/authorship/10399523", "label" : "Molnár, László [Molnár, László (Kutatás-fejleszté...), szerző] Marketing és Turizmus Intézet (ME / GTK)", "listPosition" : 1, "share" : 0.33333334, "first" : true, "last" : false, "author" : { "otype" : "Author", "mtid" : 10024283, "link" : "/api/author/10024283", "label" : "Molnár László (Kutatás-fejlesztés, marketingkutatás)", "familyName" : "Molnár", "givenName" : "László", "published" : true, "oldId" : 10024283, "snippet" : true }, "familyName" : "Molnár", "givenName" : "László", "authorTyped" : true, "editorTyped" : false, "otherTyped" : false, "type" : { "otype" : "AuthorshipType", "mtid" : 1, "link" : "/api/authorshiptype/1", "label" : "Szerző", "code" : 0, "published" : true, "oldId" : 0, "snippet" : true }, "published" : false, "oldId" : 28955960, "snippet" : true }, { "otype" : "PersonAuthorship", "mtid" : 10399524, "link" : "/api/authorship/10399524", "label" : "Hajdú, Noémi [Hajdú, Noémi (Marketing mérés), szerző] Marketing és Turizmus Intézet (ME / GTK)", "listPosition" : 2, "share" : 0.33333334, "first" : false, "last" : false, "author" : { "otype" : "Author", "mtid" : 10027076, "link" : "/api/author/10027076", "label" : "Hajdú Noémi (Marketing mérés)", "familyName" : "Hajdú", "givenName" : "Noémi", "published" : true, "oldId" : 10027076, "snippet" : true }, "familyName" : "Hajdú", "givenName" : "Noémi", "authorTyped" : true, "editorTyped" : false, "otherTyped" : false, "type" : { "otype" : "AuthorshipType", "mtid" : 1, "link" : "/api/authorshiptype/1", "label" : "Szerző", "code" : 0, "published" : true, "oldId" : 0, "snippet" : true }, "published" : false, "oldId" : 28955959, "snippet" : true }, { "otype" : "PersonAuthorship", "mtid" : 10399525, "link" : "/api/authorship/10399525", "label" : "Molnárné Konyha, Csilla [Molnárné Konyha, Csilla (Felsőoktatási mar...), szerző]", "listPosition" : 3, "share" : 0.333, "first" : false, "last" : true, "author" : { "otype" : "Author", "mtid" : 10037671, "link" : "/api/author/10037671", "label" : "Molnárné Konyha Csilla (Felsőoktatási marketing)", "familyName" : "Molnárné Konyha", "givenName" : "Csilla", "published" : true, "oldId" : 10037671, "snippet" : true }, "familyName" : "Molnárné Konyha", "givenName" : "Csilla", "authorTyped" : true, "editorTyped" : false, "otherTyped" : false, "type" : { "otype" : "AuthorshipType", "mtid" : 1, "link" : "/api/authorshiptype/1", "label" : "Szerző", "code" : 0, "published" : true, "oldId" : 0, "snippet" : true }, "published" : false, "oldId" : 28955958, "snippet" : true } ], "title" : "Módszertani innovációk marketing esettanulmányok oktatásában", "firstPage" : "23", "lastPage" : "33", "firstPageOrInternalIdForSort" : "23", "pageLength" : 11, "publishedYear" : 2018, "digital" : null, "printed" : null, "sourceYear" : 2018, "foreignEdition" : true, "foreignLanguage" : false, "fullPublication" : true, "conferencePublication" : true, "nationalOrigin" : null, "missingAuthor" : false, "oaType" : "NONE", "oaCheckDate" : "2024-02-18", "oaFree" : false, "oaByAuthor" : { "otype" : "Admin", "mtid" : 10021800, "link" : "/api/admin/10021800", "label" : "Páczelt Nóra (ME GTK admin 5)", "familyName" : "Páczelt", "givenName" : "Nóra", "published" : true, "oldId" : 10021800, "snippet" : true }, "citationCount" : 0, "citationCountUnpublished" : 0, "citationCountWoOther" : 0, "independentCitCountWoOther" : 0, "nationalOriginCitationCount" : 0, "foreignEditionCitationCount" : 0, "doiCitationCount" : 0, "wosCitationCount" : 0, "scopusCitationCount" : 0, "wosScopusCitationCount" : 0, "wosScopusCitationCountWoOther" : 0, "wosScopusIndependentCitationCount" : 0, "wosScopusIndependentCitationCountWoOther" : 0, "independentCitationCount" : 0, "selfCitationCount" : 0, "unhandledCitationCount" : 0, "citingPubCount" : 0, "independentCitingPubCount" : 0, "citingPubCountWoOther" : 0, "independentCitingPubCountWoOther" : 0, "unhandledCitingPubCount" : 0, "citedPubCount" : 4, "citedCount" : 4, "hasCitationDuplums" : false, "userChangeableUntil" : "2018-09-03T09:17:02.000+0000", "publishDate" : "2018-09-03T09:17:00.000+0000", "directInstitutesForSort" : "Marketing és Turizmus Intézet (ME / GTK)", "ownerAuthorCount" : 3, "ownerInstituteCount" : 7, "directInstituteCount" : 1, "authorCount" : 3, "contributorCount" : 0, "book" : { "otype" : "Book", "mtid" : 3405723, "link" : "/api/publication/3405723", "label" : "Józsa László. A hatékony marketing: EMOK 2018 Nemzetközi Tudományos Konferencia konferenciakötete. (2018) ISBN:9788081222368", "core" : true, "citation" : false, "publicationPending" : false, "type" : { "otype" : "PublicationType", "mtid" : 23, "link" : "/api/publicationtype/23", "label" : "Könyv", "code" : 23, "otypeName" : "Book", "listPosition" : 3, "published" : true, "oldId" : 23, "snippet" : true }, "subType" : { "otype" : "SubType", "mtid" : 10000144, "link" : "/api/subtype/10000144", "label" : "Konferenciakötet (Könyv)", "name" : "Konferenciakötet", "nameEng" : "Conference proceedings", "docType" : { "otype" : "PublicationType", "mtid" : 23, "link" : "/api/publicationtype/23", "label" : "Könyv", "code" : 23, "otypeName" : "Book", "listPosition" : 3, "published" : true, "oldId" : 23, "snippet" : true }, "listPosition" : 345, "published" : true, "oldId" : 10000144, "snippet" : true }, "category" : { "otype" : "Category", "mtid" : 1, "link" : "/api/category/1", "label" : "Tudományos", "published" : true, "oldId" : 1, "snippet" : true }, "languages" : [ { "otype" : "Language", "mtid" : 10001, "link" : "/api/language/10001", "label" : "Magyar", "name" : "Magyar", "nameEng" : "Hungarian", "published" : true, "oldId" : 1, "snippet" : true }, { "otype" : "Language", "mtid" : 10002, "link" : "/api/language/10002", "label" : "Angol", "name" : "Angol", "nameEng" : "English", "published" : true, "oldId" : 2, "snippet" : true } ], "title" : "A hatékony marketing", "identifiers" : [ { "otype" : "PublicationIdentifier", "mtid" : 1318602, "link" : "/api/publicationidentifier/1318602", "label" : "ISBN: 9788081222368", "source" : { "otype" : "PlainSource", "mtid" : 122, "link" : "/api/publicationsource/122", "label" : "ISBN", "type" : { "otype" : "PublicationSourceType", "mtid" : 10002, "link" : "/api/publicationsourcetype/10002", "label" : "Egyéb", "mayHaveOa" : false, "published" : true, "snippet" : true }, "name" : "ISBN", "nameEng" : "ISBN", "linkPattern" : "https://www.worldcat.org/search?q=isbn%3A@@@", "publiclyVisible" : true, "published" : true, "oldId" : 122, "snippet" : true }, "idValue" : "9788081222368", "realUrl" : "https://www.worldcat.org/search?q=isbn%3A9788081222368", "published" : false, "snippet" : true }, { "otype" : "PublicationIdentifier", "mtid" : 1318603, "link" : "/api/publicationidentifier/1318603", "label" : "Teljes dokumentum: https://emok.hu/hu/component/docs/c-12:a-hatekony-marketing?format=pdf", "source" : { "otype" : "PlainSource", "mtid" : 39, "link" : "/api/publicationsource/39", "label" : "Teljes dokumentum", "type" : { "otype" : "PublicationSourceType", "mtid" : 10006, "link" : "/api/publicationsourcetype/10006", "label" : "Link", "mayHaveOa" : true, "published" : true, "snippet" : true }, "name" : "Teljes dokumentum", "nameEng" : "Teljes dokumentum", "linkPattern" : "@@@", "publiclyVisible" : true, "published" : true, "oldId" : 39, "snippet" : true }, "oaFree" : false, "validState" : "NO", "idValue" : "https://emok.hu/hu/component/docs/c-12:a-hatekony-marketing?format=pdf", "realUrl" : "https://emok.hu/hu/component/docs/c-12:a-hatekony-marketing?format=pdf", "published" : false, "oldId" : 1818476, "snippet" : true } ], "publishedAt" : [ { "otype" : "City", "mtid" : 13274, "link" : "/api/city/13274", "label" : "Komárno, Szlovákia", "partOf" : { "otype" : "Country", "mtid" : 10028, "link" : "/api/country/10028", "label" : "Szlovákia", "published" : true, "oldId" : 2144988, "snippet" : true }, "published" : true, "oldId" : 10003345, "snippet" : true } ], "pageLength" : 1014, "publishedYear" : 2018, "foreignEdition" : true, "foreignLanguage" : true, "fullPublication" : false, "conferencePublication" : true, "published" : true, "oldId" : 3405723, "snippet" : true }, "hasQualityFactor" : false, "link" : "/api/publication/3409307", "label" : "Molnár László et al. Módszertani innovációk marketing esettanulmányok oktatásában. (2018) Megjelent: A hatékony marketing pp. 23-33", "template" : "