https://m2.mtmt.hu/ eng 2026-09-21 12:37 BookChapter 33843357 APPROVED true 0 false 2026-04-23T20:19:51.956+0000 2026-02-20T22:15:45.118+0000 2023-05-22T07:30:22.810+0000 true 10023329 Tóthné Marek Eszter /api/admin/10023329 Admin Eszter Tóthné Marek (SZE Szakreferens, admin) true 10023329 2026-02-20T22:15:45.305+0000 2026-02-20T22:15:45.305+0000 true false true 25 25 /api/publicationtype/25 PublicationType Chapter in Book 2 true 25 BookChapter true 10000312 Conference paper true 25 25 /api/publicationtype/25 PublicationType Chapter in Book 2 true 25 BookChapter /api/subtype/10000312 Konferenciaközlemény SubType Conference paper (Chapter in Book) 228 true 10000312 true 1 /api/category/1 Category Scientific true 1 Boglárka, Eisinger Balassa 529 537 529 9 2023 Wine packaging, which is one of the largest CO2 emitting areas of the wine market, is undergoing significant changes. Alternative packaging has appeared on the market and is expected to gain ground in the near future, replacing the classic glass bottles. The key research question is: how do different types of packaging influence wine purchasing decisions and what cognitive biases can be identified in the decision-making process? The aim of this paper is to investigate two alternative packaging formats, the pouch and the bag-in-box, from two perspectives: sustainability and consumer behavior. To carry out the sustainability analysis, we used data provided by a Hungarian winery, with the help of which we determined the production and transport emissions of pouch and bag-in-box. In addition to presenting sustainability indicators, we aimed to assess the level of resilience of these consumers in the wine market, using an experiment. The results suggest that Hungarian participants are resilient to use new alternative packaging types, but prefer bag- in-box packaging to pouches, which can be considered the novelty of the study. 2023 true true true true false NONE 2026-04-23 false 1 0 1 0 1 1 1 0 1 1 1 0 0 0 1 0 1 0 1 0 0 0 0 Folyóiratcikk Journal Article 24 1 Könyvrészlet Chapter in Book 25 0 Könyv Book 23 0 Egyéb konferenciaközlemény Conference paper 31 0 Egyéb konferenciakötet Conference proceedings 32 0 Oltalmi formák Protection forms 26 0 Disszertáció Thesis 28 0 Egyéb Miscellaneous 29 0 Alkotás Achievement 22 0 Kutatási adat Research data 33 0 Folyóiratcikk Journal Article 24 0 0 0 Könyvrészlet Chapter in Book 25 0 0 0 Könyv Book 23 0 0 0 Egyéb konferenciaközlemény Conference paper 31 0 0 0 Egyéb konferenciakötet Conference proceedings 32 0 0 0 Oltalmi formák Protection forms 26 0 0 0 Disszertáció Thesis 28 0 0 0 Egyéb Miscellaneous 29 0 0 0 Alkotás Achievement 22 0 0 0 Kutatási adat Research data 33 0 0 0 2023 0 1 0 1 0 false false false false 2023-07-16T06:47:17.985+0000 Regionális- és Gazdaságtudományi Doktori Iskola (SZE); Statisztika, Pénzügy és Kontrolling Tanszék (SZE / KGYK); Tokaj-Hegyalja Egyetem; Vezetéstudományi és Marketing Tanszék (SZE / KGYK) 4 12 4 4 0 true 722 true 10002 English /api/language/10002 Angol Language English true 2 false true 10524 true 10050 /api/country/10050 Country Slovenia true 2151480 /api/city/10524 City Maribor, Slovenia true 1053977 true 23554937 /api/publicationidentifier/23554937 https://doi.org/10.18690/um.epf.3.2023 10.18690/um.epf.3.2023 PublicationIdentifier DOI: 10.18690/um.epf.3.2023 true 6 DOI https://doi.org/@@@ /api/publicationsource/6 DOI PlainSource DOI true true 10001 /api/publicationsourcetype/10001 PublicationSourceType DOI true true 6 true false true 23555060 /api/publicationidentifier/23555060 https://www.worldcat.org/search?q=isbn%3A9789612867362 9789612867362 PublicationIdentifier ISBN: 9789612867362 true 122 ISBN https://www.worldcat.org/search?q=isbn%3A@@@ /api/publicationsource/122 ISBN PlainSource ISBN true true 10002 /api/publicationsourcetype/10002 PublicationSourceType Egyéb true false 122 true false true 24083700 /api/publicationidentifier/24083700 http://press.um.si/index.php/ump/catalog/book/778 http://press.um.si/index.php/ump/catalog/book/778 PublicationIdentifier Teljes dokumentum: http://press.um.si/index.php/ump/catalog/book/778 true 39 Full text @@@ /api/publicationsource/39 Teljes dokumentum PlainSource Full text true true 10006 /api/publicationsourcetype/10006 PublicationSourceType Link true true 39 true true true 24280501 /api/publicationidentifier/24280501 http://scholar.Google.com/scholar?hl=en&lr=&cluster=11555303735990700474 11555303735990700474 PublicationIdentifier Google scholar: 11555303735990700474 true 12 http://scholar.Google.com/scholar?hl=en&lr=&cluster=@@@ /api/publicationsource/12 Google scholar PlainSource Google scholar true true 10003 /api/publicationsourcetype/10003 PublicationSourceType Indexelő adatbázis true false 12 true true /api/publication/33822974 Zlatko Nedelko. Conference Proceedings of the 7th FEB International Scientific Conference: Strengthening Resilience by Sustainable Economy and Business - Towards theSDGs. (2023) ISBN:9789612867362 true true 23 23 /api/publicationtype/23 PublicationType Book 3 true 23 Book false 33822974 false true true true true 10000144 Conference proceedings true 23 23 /api/publicationtype/23 PublicationType Book 3 true 23 Book /api/subtype/10000144 Konferenciakötet SubType Conference proceedings (Book) 345 true 10000144 false Book 2023 true 1 /api/category/1 Category Scientific true 1 false Language 10002 /api/language/10002 English Angol English true 2 true PersonAuthorship 107852855 /api/authorship/107852855 Boglárka, Eisinger Balassa [Eisingerné Balassa, Boglárka (Marketing, Egészs...), author] Department of Corporate Leadership and Marketing 1 0.25 true false Author 10029933 /api/author/10029933 Boglárka Eisingerné Balassa (Marketing, Egészséggazdaságtan) Eisingerné Balassa Boglárka true 10029933 true Boglárka Eisinger Balassa true false false AuthorshipType 1 /api/authorshiptype/1 Author 0 true 0 true false true PersonAuthorship 107852856 /api/authorship/107852856 Réka, Koteczki [Koteczki, Réka (marketing), author] 2 0.25 false false Author 10091186 /api/author/10091186 Réka Koteczki (marketing) Koteczki Réka true true Réka Koteczki true false false AuthorshipType 1 /api/authorshiptype/1 Author 0 true 0 true false true PersonAuthorship 107852857 /api/authorship/107852857 Bence, Lukács [Lukács, Bence (fenntarthatósági ...), author] Department of Statistics, Financial and Control... 3 0.25 false false Author 10095240 /api/author/10095240 Bence Lukács (fenntarthatósági könyvelés, ESG, módszertani harmonizáció) Lukács Bence true true Bence Lukács true false false AuthorshipType 1 /api/authorshiptype/1 Author 0 true 0 true false true PersonAuthorship 107852858 /api/authorship/107852858 Ágnes, Csiba-Herczeg [Csiba-Herczeg, Ágnes (Marketing), author] Doctoral Program in Business Administration Sci...; University of Tokaj 4 0.25 false true Author 10086939 /api/author/10086939 Ágnes Csiba-Herczeg (Marketing) Csiba-Herczeg Ágnes true true Ágnes Csiba-Herczeg true false false AuthorshipType 1 /api/authorshiptype/1 Author 0 true 0 true false true /api/publication/33843357 Boglárka Eisinger Balassa et al. Comparative Analysis of the Use of Wine Pouch Based on Sustainability and Consumer Resilience Aspects. (2023) In: Conference Proceedings of the 7th FEB International Scientific Conference: Strengthening Resilience by Sustainable Economy and ... pp. 529-537<div class="BookChapter Publication long-list"> <div class="authors"> <img title="Forrásközlemény" style="float: left" src="/frontend/resources/grid/publication-core-icon.png"> <div class="autype autype0"> <span class="author-name" mtid="10029933"><a href="/gui2/?type=authors&mode=browse&sel=10029933" target="_blank">Boglárka Eisinger Balassa (<span class="authorship-author-name">Eisingerné Balassa Boglárka</span> <span class="authorAux-mtmt"> Marketing, Egészséggazdaságtan</span>) </a> </span> <span class="author-affil"><span title="Széchenyi István University">Széchenyi István University</span>/<span title="Kautz Gyula Faculty of Economics">Kautz Gyula Faculty of Economics</span>/Department of Corporate Leadership and Marketing</span> ;&nbsp;&nbsp;&nbsp; <span class="author-name" mtid="10091186"><a href="/gui2/?type=authors&mode=browse&sel=10091186" target="_blank">Réka Koteczki (<span class="authorship-author-name">Koteczki Réka</span> <span class="authorAux-mtmt"> marketing</span>) </a> </span> ;&nbsp;&nbsp;&nbsp; <span class="author-name" mtid="10095240"><a href="/gui2/?type=authors&mode=browse&sel=10095240" target="_blank">Bence Lukács (<span class="authorship-author-name">Lukács Bence</span> <span class="authorAux-mtmt"> fenntarthatósági könyvelés, ESG, módszertani ha...</span>) </a> </span> <span class="author-affil"><span title="Széchenyi István University">Széchenyi István University</span>/<span title="Kautz Gyula Faculty of Economics">Kautz Gyula Faculty of Economics</span>/Department of Statistics, Financial and Controlling</span> ;&nbsp;&nbsp;&nbsp; <span class="author-name" mtid="10086939"><a href="/gui2/?type=authors&mode=browse&sel=10086939" target="_blank">Ágnes Csiba-Herczeg (<span class="authorship-author-name">Csiba-Herczeg Ágnes</span> <span class="authorAux-mtmt"> Marketing</span>) </a> </span> <span class="author-affil"><span title="Széchenyi István University">Széchenyi István University</span>/Doctoral Program in Business Administration Sciences; University of Tokaj</span> </div> </div> <div class="title"><a href="/gui2/?mode=browse&params=publication;33843357" target="_blank">Comparative Analysis of the Use of Wine Pouch Based on Sustainability and Consumer Resilience Aspects</a></div> <div class="InBook"><div class="chapter-in">In:</div> <div class="authors"> <div class="autype autype-1"> <span class="author-name" >Zlatko Nedelko </span> ;&nbsp;&nbsp;&nbsp; <span class="author-name" >Romana Korez Vide </span> (eds.) </div> </div> <div class="booktitle"><a href="/gui2/?mode=browse&params=publication;33822974" target="_blank">Conference Proceedings of the 7th FEB International Scientific Conference: Strengthening Resilience by Sustainable Economy and Business - Towards theSDGs </a></div> <div class="conference"> Conference: <span class="location">Maribor, Slovenia <span class="conference-date">2023.05.16. - 2023.05.19.</span> (<span class="conference-organizer">Univerza v Mariboru) </div> <span class="publishedAt">Maribor: <span class="publishers">University of Maribor Faculty of Economics and Business</span>, <span class="page"> pp 529-537 </span> <span class="year">(2023)</span> </div> <div class="pub-footer"> <span class="language" xmlns="http://www.w3.org/1999/html">Language: English | </span> <span class="identifiers"> </span> <span class="bookchapter-ids">Book link(s):</span> <span class="identifiers"> <span class="id identifier oa_none" title="none"> <a style="color:black" title="10.18690/um.epf.3.2023" target="_blank" href="https://doi.org/10.18690/um.epf.3.2023"> DOI </a> </span> <span class="id identifier oa_none" title="none"> <span class="isbnOrIssn"> ISBN: </span> <a style="color:black" title="9789612867362" target="_blank" href="https://www.worldcat.org/search?q=isbn%3A9789612867362"> 9789612867362 </a> </span> <span class="id identifier oa_none" title="none"> <a style="color:black" title="http://press.um.si/index.php/ump/catalog/book/778" target="_blank" href="http://press.um.si/index.php/ump/catalog/book/778"> Full text </a> </span> <span class="id identifier oa_none" title="none"> <a style="color:black" title="11555303735990700474" target="_blank" href="http://scholar.Google.com/scholar?hl=en&lr=&cluster=11555303735990700474"> Google scholar </a> </span> </span> <div class="publication-citation" style="margin-left: 0.5cm;"> <span title="" class="citingPub-count">Citing papers: 1</span> | Independent citation: 0 | Self citation: 1 | Unknown citation: 0 | Number of citations in Scopus:&nbsp;1 | WoS/Scopus assigned:&nbsp;1 | Number of citations with DOI:&nbsp;1 </div> <div class="mtid"><span class="long-pub-mtid">Publication: 33843357</span> | <span class="status-data status-APPROVED"> Published </span> <span class="long-book-mtid">Book: 33822974</span> Core | <span class="type-subtype">Chapter in Book ( Conference paper ) </span> | <span class="pub-category">Scientific</span> | <span class="publication-sourceOfData">kézi felvitel</span> </div> <div class="notDuplums"><a target="_blank" href="/api/publication/33843357/notduplums">1 marked as not duplum</a> </div> <div class="lastModified">Last Modified: 2026.02.20. 23:15 Etelka Stumpfné Oláh (THE admin 5) </div> </div> </div>