The Effect of Investing in Buying Players (signing and salary expenses) on Sport Companies' Spot and Financial Performance

Havran, Zsolt [Havran, Zsolt (Sportgazdaságtan), szerző] Üzleti Gazdaságtan Tanszék (BCE / VGI)

Angol nyelvű Konferenciaközlemény (Könyvrészlet) Tudományos
    Azonosítók
    • MTMT: 3367511
    The aim of the paper is to interpret and examine the importance of players’ development in professional football. The paper defines professional sport, transfer market, superstar effect and main business operation of football. Professional football teams mostly prefer sport aims instead of financial aims. They invest huge part of their revenues to wages transfers of players, in order to improve their sport competitiveness. Reviewing international papers, this study seeks to answer the following question: how investments in human capital influence the sport and financial competitiveness of sport companies. In the examined major European championships (German, Italian, English and Spanish) positive correlation is justified between the wages, the individual performance, the team performance and the revenues of sport companies by many researchers. Increasing the amount invested to transfers and wages implies higher revenues, however it does not imply the increasing of profit due to the elevated personnel costs. According to the UEFA’s studies European clubs are characterized by increasing debt. The greatest part of expenses consists of signing and paying players, which sheds light on the most important points of the business operation of international football. This has been proved in several international studies, the findings of which the paper is going to summarize in this exploratory study. Sport companies should define both their main strategy aims and their sport aims in accordance with their limited financial capacities. A conscious and well-planned management of human capital could lead to a long-term presence in leading championships and to the realization of both financial and sport aims of the club.
    Hivatkozás stílusok: IEEEACMAPAChicagoHarvardCSLMásolásNyomtatás
    2025-01-24 03:40