This paper aimed to provide a set of sustainable measures suitable for workplaces
according to local requirements. To support this, a specific Transportation Demand
Management strategy was applied, which is called Workplace Travel Planning. The result
of such a Workplace Travel Plan is a package of measures implemented by an organization
to encourage sustainable commuting. This research focused on two stages of the planning
process: in the analysis stage, data were gathered from the stakeholders, and travel
behavior was analyzed, while in the planning stage, a specific set of measures was
proposed to the workplace. The selection of those measures relies on several aspects,
such as existing workplace infrastructure, employer policies, employee requirements,
local infrastructure, cost of implementation, level of sustainability. The mobility
questionnaires are the instruments used to retrieve the input data used in the method,
while the categorization of measures contributes to the next phase of the method serving
as the output options. To each measure, factors, weights, and sustainability impacts
were assigned. The connection of the phases was realized by creating the utility value
of the measure, which enables the ranking of the measures. The approach provides a
comprehensive framework of connecting employee requirements, employer willingness,
and site-specific opportunities by defining a quantitative utility function, which
results in a list of most suitable measures for a specific workplace.
