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Magyar Tudományos Művek Tára
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In English
EMAC 2020 Annual Conference
Angol nyelvű Tudományos
Megjelent: European Marketing Academy (EMAC), Brussels, Belgium
2020
Konferencia:
49th Annual EMAC Conference 2020-05-26 [Budapest, Magyarország]
Azonosítók
MTMT: 31623258
Kiadónál:
https://proceedings.emac-online.org/index.cfm?eventid=2&EMAC%202020%20Annual%20Con
Fejezetek
Agárdi Irma et al. Do generations differ in accepting mobile payment?. (2020) Megjelent: EMAC 2020 Annual Conference
Bianca Krol et al. Acceptance of Voice Assistants to control Smart Home Services – Digital Natives vs. Digital Immigrants. (2020) Megjelent: EMAC 2020 Annual Conference
Buvár Ágnes et al. Digital killed the small business star? How managerial perceptions and trust in marketing professionals affect digital channel utilisation in micro enterprises. (2020) Megjelent: EMAC 2020 Annual Conference
Frau Moreno et al. Agri-food firm’s digital transformation behaviors: a multiple case study. (2020) Megjelent: EMAC 2020 Annual Conference
Gáti Mirkó et al. Sales supporting function and salespeople’s attitude towards social media, and its effect on client retention. (2020) Megjelent: EMAC 2020 Annual Conference
Kovács István et al. An Overview of Hungary's Accredited Innovation Clusters as regards Cooperation and Communication. (2020) Megjelent: EMAC 2020 Annual Conference
Varga Ákos et al. Classic vs. Modern Disney adaptations: examining the power of nostalgia in marketing. (2020) Megjelent: EMAC 2020 Annual Conference
Hivatkozás stílusok:
IEEE
ACM
APA
Chicago
Harvard
CSL
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Nyomtatás
2026-02-10 21:36
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Hivatkozás stílusok:
IEEE
ACM
APA
Chicago
Harvard
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