Bibliometriai elemzés a Vezetéstudomány folyóirat elmúlt 50 évében megjelent marketing témájú cikkei alapján [Bibliometric analysis based on the marketing-related articles published in the last 50 years in the Budapest Management Review]

Bauer, András [Bauer, András (Marketing), author] Department of Marketing (CUB / BEF); Gáti, Mirkó [Gáti, Mirkó (Marketing), author] Department of Marketing (CUB / BEF)

Hungarian and English Abstract (Chapter in Book) Scientific
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    2024-12-04 06:15